Abstract
Framing effects occur when presenting information in different ways changes, and even reverses, how people make judgments and decisions about equivalent choice problems. The literature suggests that framing effects are critical to our understanding of how people make decisions, and especially choices involving risk. This entry outlines some of the essential literature on framing effects across contexts and among both human and nonhuman animal populations. Discussions of the influence of emotions on framing effects, and the neural mechanisms underlying framing effects, are also included. Finally, this entry describes how research on framing has been translated to more applied settings to expand our understanding of how decisions are made in everyday life.
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Acknowledgments
During the writing of this publication, the author was supported by the National Institute of Mental Health of the National Institutes of Health under Award T32MH018931.
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Carpenter, S.M. (2018). Framing Effects. In: Vonk, J., Shackelford, T. (eds) Encyclopedia of Animal Cognition and Behavior. Springer, Cham. https://doi.org/10.1007/978-3-319-47829-6_1571-1
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DOI: https://doi.org/10.1007/978-3-319-47829-6_1571-1
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