Abstract
In the 1980’s it is important that Marketing managers create an environment in which they and their employees can work at acceptable levels of satisfaction. Specifically, preceived need and job satisfaction among commissioned salesmen and salesmanagers is of major concern. Measurable variables of job satisfaction and need satisfaction must be identified and evaluated.
*The authors would like to thank David Holt, a former student at New Mexico State University, for his help in the data collection and analysis used in this paper.
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Loveland, J.P., Pratt, E.R. (2015). Salesmen and Salesmanagers - Are they Satisfied with their Jobs?. In: Kothari, V. (eds) Proceedings of the 1982 Academy of Marketing Science (AMS) Annual Conference. Developments in Marketing Science: Proceedings of the Academy of Marketing Science. Springer, Cham. https://doi.org/10.1007/978-3-319-16946-0_74
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DOI: https://doi.org/10.1007/978-3-319-16946-0_74
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