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Co-Creation in Complex Supply Chains: The Benefits of a Value Driven Design Approach

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Product Development in the Socio-sphere

Abstract

In the last decade, as the manufacturing companies reconsidered the overall concept of goods production, their focus shifted from developing ‘products’ to ‘solutions’. In complex supply chains, the combination of products and services that maximize customers’ and stakeholders’ value can be identified only if manufacturers improve their ability to co-create, establishing more interactive relationships with end users, clients and sub-contractors. Methodologies for Value Driven Design (VDD) are emerging as enablers for cross-functional and cross-organizational knowledge sharing, reinforcing early stages design iterations to emphasize the maturation of the requirements across supply chain levels. This chapter highlights the uptake of VDD in a traditionally protective domain, such as the aerospace sector. It describes methods and tools for value assessment, and points toward the most relevant initiatives in this domain. Eventually, it discusses areas of further research to promote the effective use of the VDD methodology while designing complex engineering systems.

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Acknowledgments

The research leading to these results has received funding from the European Union Seventh Framework Programme (FP7/2007-2013) under grant agreement n° 234344 (www.crescendo-fp7.eu/).

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Authors and Affiliations

  1. Department of Mechanical Engineering, Blekinge Institute of Technology, Karlskrona, Sweden

    Marco Bertoni

  2. Faculty of Engineering and the Environment, University of Southampton, Southampton, UK

    Hakki Eres & Jim Scanlan

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  1. Marco Bertoni
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Correspondence to Marco Bertoni .

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  1. George W. Woodruff School of Mechanical Engineering, Georgia Institute of Technology, Atlanta, Georgia, USA

    Dirk Schaefer

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Bertoni, M., Eres, H., Scanlan, J. (2014). Co-Creation in Complex Supply Chains: The Benefits of a Value Driven Design Approach. In: Schaefer, D. (eds) Product Development in the Socio-sphere. Springer, Cham. https://doi.org/10.1007/978-3-319-07404-7_2

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