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An Overview of Business for Sustainability: Strategic Avenues and Managerial Approaches

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Business for Sustainability, Volume I

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Abstract

Businesses are transforming themselves rapidly by following sustainable practices as environmental and societal aspects are becoming highly prominent in the business world. Within this ever-changing context, theoretical and practical approaches, including innovation and process improvement, aim at unravelling environmental concerns. Execution of innovative approaches in a sustainable way needs the ability to improve business capabilities on a systematic basis. The growing environmental awareness from consumers is also a drive for businesses to apply sustainable practices, as it is vital for satisfying market needs and stakeholders’ expectations in an environmentally sensitive ecosystem. Similar to businesses, governments make an endeavor towards protecting the environment as well as fulfilling economic objectives. In this chapter, an overview of strategic avenues and managerial approaches is disclosed, towards achieving sustainable business development.

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Authors and Affiliations

  1. Department of Management, School of Business, University of Nicosia, Nicosia, Cyprus

    Demetris Vrontis

  2. Department of Management Studies, Adnan Kassar School of Business, Lebanese American University, Beirut, Lebanon

    Demetris Vrontis

  3. GNOSIS Mediterranean Institute for Management Science, School of Business, University of Nicosia, Nicosia, Cyprus

    Alkis Thrassou

  4. University of Nicosia, Nicosia, Cyprus

    Naziyet Uzunboylu

  5. Department of Management, School of Business, University of Nicosia, Nicosia, Cyprus

    Leonidas Efthymiou

Authors
  1. Demetris Vrontis
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  2. Alkis Thrassou
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  3. Naziyet Uzunboylu
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  4. Leonidas Efthymiou
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Correspondence to Leonidas Efthymiou .

Editor information

Editors and Affiliations

  1. Department of Management, School of Business, University of Nicosia, Nicosia, Cyprus

    Demetris Vrontis

  2. GNOSIS Mediterranean Institute for Management Science, School of Business, University of Nicosia, Nicosia, Cyprus

    Alkis Thrassou

  3. Department of Management, School of Business, University of Nicosia, Nicosia, Cyprus

    Leonidas Efthymiou

  4. School of Business Administration, Research Unit, College of Management, Rishon LeZion, Israel

    Yaakov Weber

  5. Newcastle Business School, Northumbria University, Newcastle upon Tyne, UK

    S. M. Riad Shams

  6. Nicosia, Cyprus

    Evangelos Tsoukatos

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Vrontis, D., Thrassou, A., Uzunboylu, N., Efthymiou, L. (2023). An Overview of Business for Sustainability: Strategic Avenues and Managerial Approaches. In: Vrontis, D., Thrassou, A., Efthymiou, L., Weber, Y., Shams, S.M.R., Tsoukatos, E. (eds) Business for Sustainability, Volume I. Palgrave Studies in Cross-disciplinary Business Research, In Association with EuroMed Academy of Business. Palgrave Macmillan, Cham. https://doi.org/10.1007/978-3-031-37361-9_1

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