Abstract
The world of electronic commerce (e-commerce) has grown considerably in importance and developed at great speed in recent years. This rapid development relates not only to the constantly growing sales volume of e-commerce, which has been further accelerated in particular by the Corona pandemic, but also to the different facets and manifestations in which e-commerce presents itself today.
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Geibel, R.C., Kracht, R. (2023). Social Commerce—Origin and Meaning—. In: Geibel, R.C., Machavariani, S. (eds) Digital Management in Covid-19 Pandemic and Post-Pandemic Times. Springer Proceedings in Business and Economics. Springer, Cham. https://doi.org/10.1007/978-3-031-20148-6_6
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