Skip to main content

Part of the book series: Issues in Business Ethics ((EVBE,volume 53))

Abstract

The main focus of this work is to explicate the stakeholder management framework and philosophy in general terms. The author emphasizes how the three levels of analysis - rational, process, and transactional - must be consistent if the stakeholder concept is to make a difference in the way that organizations are managed. Moreover, this chapter offers a brief sketch of the principles of voluntarism which goes hand in hand with the application of the stakeholder concept to strategic management processes.

Originally published in: Strategic Management: A Stakeholder Approach, 52–82, © Cambridge University Press, 2010

Reprint by Springer, Reproduced with permission of The Licensor through PLSclear, https://doi.org/10.1017/CBO9781139192675.006

This is a preview of subscription content, log in via an institution to check access.

Access this chapter

Chapter
USD 29.95
Price excludes VAT (USA)
  • Available as PDF
  • Read on any device
  • Instant download
  • Own it forever
eBook
USD 89.00
Price excludes VAT (USA)
  • Available as EPUB and PDF
  • Read on any device
  • Instant download
  • Own it forever
Hardcover Book
USD 119.99
Price excludes VAT (USA)
  • Durable hardcover edition
  • Dispatched in 3 to 5 business days
  • Free shipping worldwide - see info

Tax calculation will be finalised at checkout

Purchases are for personal use only

Institutional subscriptions

Notes

  1. 1.

    The ideas presented in this chapter form part of a paper, “Managing Stakeholders: One Key to Successful Adaptation” presented to the Academy of Management National Meeting in August 1982. I wish to thank the participants in the Symposium on managing adaptation, and its chairperson, Professor Bala Chakravarthy, for many helpful comments. In addition, several Faculty members at the University of Pittsburgh’s Graduate School of Management and Rutgers University’s Department of Management have made helpful comments. In particular Barry Mitnick and Aubrey Mendelow have been encouraging over the past year.

  2. 2.

    See Schendel and Hofer (1979) for a collection of essays that catalog the development of strategic management. Freeman (1983) is an overview of how the stakeholder concept fits into the development of strategic management theory, as well as a conceptual history of the term, “stakeholder.”

  3. 3.

    My use of “rational,” “process” and “transactional” parallels Graham Allison’s (1971) three levels of organizational analysis. However, the three levels are not mutually exclusive as is often interpreted from Allison’s account. Each level of analysis offers a different “lens” for viewing the organization and offers different kinds of explanation for some underlying phenomena broadly called “organization behavior.” While the explanations at each level need not be identical, they do need to be consistent. Hence, the concept of “fit” among the three levels. The application of this three-leveled conceptual scheme is not unique to the stakeholder concept, as it is conceivable that we could define the process and transactional levels to complement a “portfolio approach” to strategic management.

  4. 4.

    Chakravarthy (1981) defines a similar concept of the adaptive capabilities of an organization using “management capability” and “organization capability.”

  5. 5.

    For instance, as in a clinical case study, viz., Emshoff and Freeman’s (1981) analysis of the brewing industry around the issue of beverage Container legislation or an in-depth historical study as per Miles (1982) of tobacco companies.

  6. 6.

    The point here is that any theory must explicitly define the range of entities over which the propositions in the theory range. Sometimes it is convenient to speak of “stakeholders” as referring to categories, or sets, of specific groups. But, I insist that, strictly speaking, it is specific groups and individuals which are real, and hence, which can be strictly said to “hold stakes.” For a philosophical treatment of the rather nominalistic position taken here see Nelson Goodman (1955).

  7. 7.

    The literature on interorganizational relations is quite enormous and is rich in insights for strategic management. Evan (1976), Negandhi (1975), Nystrom and Starbuck (1981) are excellent collections of articles, each of which contains review articles which summarize the State of the art.

  8. 8.

    See Miles (1982) analysis of the tobacco industry, and Wilson (1981) for analyses of coalitions among interest groups.

  9. 9.

    For a discussion of this grid in the context of corporate governance see Freeman and Reed (1983).

  10. 10.

    The approach to “power” outlined here is quite simplistic, and should be viewed as illustrative rather than definitive. Pfeffer (1981) is suggestive of a more comprehensive analysis of the concept which could be applied to the “power and stakes” grid.

  11. 11.

    For an interesting distinction between economic and political explanations see the work of Hirschman (1970, 1981).

  12. 12.

    For a more complete discussion of portfolio theory see Abell (1980), Rothschild (1976), Lorange (1980), and the literature referenced in these works.

  13. 13.

    The critique of portfolio theory surfaced here is quite general in that it applies equally well to “misuses” of other processes. The point is that the processes must be capable of “fitting” with the other levels of analysis. They must describe the world as it is, and must prescribe transactions that are consistent with such a description.

  14. 14.

    See Schendel and Hofer (1979) for several review articles on the State of the art in environmental scanning.

  15. 15.

    Lorange (1980) explores the Communications aspects of strategic management, and recommends a 3 × 3 matrix to diagram such processes.

  16. 16.

    See Freeman (1983), and Chap. 4 below for an analysis of “what do we stand for” and the relationship of enterprise level strategy to the stakeholder concept and managerial values.

  17. 17.

    Emery and Trist (1965), Pfeffer and Salancik (1978) and many others have looked at the transactional level of organizations. Van de Ven et al. (1975) describe several different models of transactions.

  18. 18.

    Interview with Professor Currin Shields, University of Arizona, and past President of the Conference of Consumer Organizations, a national consortium of local consumer advocate organizations.

  19. 19.

    The structure of the payoffs of the game outlined here presupposes that the issue is vague enough for there not to be a “clearly optimal” solution, but that a solution which is mutually acceptable is possible, and further that this mutually acceptable solution is preferable by both parties to a solution which is imposed by external parties, such as government.

  20. 20.

    There is a vast literature on the Prisoners’ Dilemma, however, a clear discussion of the game can be found in Luce and Raiffa (1957). The game described here is similar to the plight of wheat farmers that is taught in every introductory economics class and chronicled by Garrett Hardin in the “Tragedy of the Commons.”

  21. 21.

    I am not claiming that every game that a Corporation plays with stakeholders is a Prisoners’ Dilemma game, but only that some interactions are Prisoners’ Dilemmas. The use of game theory in strategic management, as an explanatory tool, is a long-neglected research issue. McDonald (1977) is one source. Recent work in applying game theory at the conceptual level can be found in Brams (1981) and Muzzio (1982). Both of these works by political scientists yield interesting insights into the workings of individuals in organizations.

References

  • Abell, D. 1980. Defining the Business. Englewood Cliffs: Prentice Hall, Inc.

    Google Scholar 

  • Allison, G. 1971. Essence of Decision. Boston: Little Brown.

    Google Scholar 

  • Brams, S. 1981. Biblical Games. Cambridge: MIT Press.

    Google Scholar 

  • Chakravarthy, B. 1981. Managing Coal. Albany: SUNY Press.

    Google Scholar 

  • Charan, R. 1982. The Strategic Review Process. The Journal of Business Strategy 2 (4): 50–60.

    Google Scholar 

  • Dill, W. 1975. Public Participation in Corporate Planning: Strategic Management in a Kibitzer’s World. Long Range Planning 8 (1): 57–63.

    Article  Google Scholar 

  • Emery, F., and E. Trist. 1965. The Causal Texture of Organizational Environments. Human Relations 18: 21–31.

    Article  Google Scholar 

  • Emshoff, J. 1980. Managerial Breakthroughs. New York: Amacom.

    Google Scholar 

  • Emshoff, J., and E. Freeman. 1979. Who’s Butting Into Your Business. The Wharton Magazine 1 (44–48): 58–59.

    Google Scholar 

  • ———. 1981. Stakeholder Management: A Case Study of the U.S. Brewers and the Container Issue. Applications of Management Science 1: 57–90.

    Google Scholar 

  • Evan, W. 1966. The Organization Set: Toward a Theory of Inter-Organizational Relations. In Approaches to Organizational Design, ed. J. Thompson, 175–190. Pittsburgh: University of Pittsburgh Press; also in W. Evan. 1976. Organization Theory: Structures, Systems, and Environments. New York: John Wiley and Sons.

    Google Scholar 

  • ———. 1976. Organization Theory: Structures, Systems, and Environments. New York: Wiley.

    Google Scholar 

  • Freeman, E. 1983. Strategic Management: A Stakeholder Approach. In Advances in Strategic Management, ed. R. Lamb, vol. 1, 31–60. Greenwich: JAI Press.

    Google Scholar 

  • Freeman, E., and D. Reed. 1983. Stockholders and Stakeholders: A New Perspective on Corporate Governance. In Corporate Governance: A Definitive Exploration of the Issues, ed. C. Huizinga. Los Angeles: University Press.

    Google Scholar 

  • Goodman, N. 1955. Fact, Fiction, and Forecast. New York: Bobbs Merrill Co.

    Google Scholar 

  • Hirschman, A. 1970. Exit, Voice and Loyalty. Cambridge: Harvard University Press.

    Google Scholar 

  • ———. 1981. Essays in Trespassing. Cambridge: Cambridge University Press.

    Google Scholar 

  • Lorange, P. 1980. Corporate Planning: An Executive Viewpoint. Englewood Cliffs: Prentice Hall, Inc.

    Google Scholar 

  • Luce, D., and H. Raiffa. 1957. Games and Decisions. New York: Wiley.

    Google Scholar 

  • MacMillan, I. 1978. Strategy Formulation: Political Concepts. St. Paul: West Publishing Co.

    Google Scholar 

  • McDonald, J. 1977. The Game of Business. New York: Anchor Press.

    Google Scholar 

  • Merton, R. 1957. Social Theory and Social Structure. Glencoe: The Free Press.

    Google Scholar 

  • Miles, R. 1982. Coffin Nails and Corporate Strategies. Englewood Cliffs: Prentice Hall Inc.

    Google Scholar 

  • Muzzio, D. 1982. Watergate Games. New York: New York University Press.

    Google Scholar 

  • Negandhi, A., ed. 1975. Interorganization Theory. Canton: The Kent State University Press.

    Google Scholar 

  • Nystrom, P., and W. Starbuck, eds. 1981. Handbook of Organizational Design, Volumes 1 and 2. New York: Oxford University Press.

    Google Scholar 

  • Ouchi, W. 1981. Theory Z. Reading: Addison Wesley.

    Google Scholar 

  • Pascale, R., and A. Athos. 1981. The Art of Japanese Management. New York: Simon and Schuster.

    Book  Google Scholar 

  • Peters, T., and R. Waterman. 1982. In Search of Excellence. New York: Harper and Row.

    Google Scholar 

  • Pfeffer, J. 1981. Power in Organizations. Marshfield: Pitman Publishing Inc.

    Google Scholar 

  • Pfeffer, J., and G. Salancik. 1978. The External Control of Organizations. New York: Harper and Row.

    Google Scholar 

  • Rothschild, W. 1976. Putting It All Together. New York: AMACOM.

    Google Scholar 

  • Schendel, D., and C. Hofer, eds. 1979. Strategic Management: A New View of Business Policy and Planning. Boston: Little, Brown and Co.

    Google Scholar 

  • Van de Ven, A., D. Emmett, and R. Koenig. 1975. Frameworks for Interorganizational Analysis. In Interorganization Theory, ed. A. Negandhi, 19–38. Canton: The Kent State University Press.

    Google Scholar 

  • Wilson, G. 1981. Interest Groups in the United States. New York: Oxford University Press.

    Google Scholar 

Download references

Author information

Authors and Affiliations

Authors

Corresponding author

Correspondence to R. Edward Freeman .

Editor information

Editors and Affiliations

Rights and permissions

Reprints and permissions

Copyright information

© 2023 Springer Nature Switzerland AG

About this chapter

Check for updates. Verify currency and authenticity via CrossMark

Cite this chapter

Freeman, R.E. (2023). Stakeholder Management: Framework and Philosophy. In: Dmytriyev, S.D., Freeman, R.E. (eds) R. Edward Freeman’s Selected Works on Stakeholder Theory and Business Ethics. Issues in Business Ethics(), vol 53. Springer, Cham. https://doi.org/10.1007/978-3-031-04564-6_3

Download citation

Publish with us

Policies and ethics