Abstract
In the second half of the 20th century the labor cost, along with the level of industrialization, was considered to be the fundamental competitiveness factor. In today’s competitive business environment, innovation is the vital ability and activity for firm’s sustainability. Although the innovation is widely examined in the literature, further research is needed in this field to address the factors which determine the innovativeness of micro and small enterprises. The purpose of this research was to fill in that gap through development and implementation of a methodology for modelling of the innovativeness of micro and small enterprises. The first step is the analysis of the relevant literature and mapping two types of factors that are widely discussed: influencing factors – supporting innovation and influenced factors. The conceptual model that was developed based on these findings is refined through structured interviews of 18 experts from different stakeholders in the innovation ecosystem, and from different regions. The refined model was validated through 150 quantitative interviews with micro and small companies in the Northeast region of North Macedonia. The following factors were validated as most influential in the analyzed region: the openness of the company, the identification of the employees with the company, communication, owner’s profile, educational diversification of employees and encouraging employees to propose innovation. The methodology and the models offer significant input into future research, in the development of analytical tools on macro level, as well as for modelling of innovativeness on company level.
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Jovanovski, B., Polenakovik, R., Stankovska, I., Velkovski, T., Jovanoski, B. (2022). Innovativeness of Micro and Small Enterprises – Are Their Innovation Drivers Different?. In: Lalic, B., Gracanin, D., Tasic, N., Simeunović, N. (eds) Proceedings on 18th International Conference on Industrial Systems – IS’20. IS 2020. Lecture Notes on Multidisciplinary Industrial Engineering. Springer, Cham. https://doi.org/10.1007/978-3-030-97947-8_54
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