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Entrepreneurship in China: Autoethnographic Insights into a Pulsating Entrepreneurial Society

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The Clash of Entrepreneurial Cultures?

Abstract

This chapter provides a unique perspective on the Chinese entrepreneurial landscape via insights that result from a combination of evidence drawn from the academic literature and the lead author's experience from living for over two years in China. That experience underpins an autoethnographic account of entrepreneurship in China. That account is accompanied by reflections on China's entrepreneurship-backed rise, the idea of mass entrepreneurship, and characteristics of China's environment that affect entrepreneurship. This paper thus offers readers a first impression of the reality of entrepreneurship in China. It also provides real-world entrepreneurial insights into China from a foreign perspective. Those general impressions could equip readers to identify promising research paths and understand differences to the Western system.

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Notes

  1. 1.

    Jack Ma is the founder of the Alibaba Group; Robin Li is the founder of Baidu.

  2. 2.

    Chinese Tier 1 cities have housing costs that might exceed those of, for instance, New York, Paris, or London.

  3. 3.

    “Everyone is an entrepreneur, creativity of the masses” (大众创业, 万众创新)

  4. 4.

    WeChat, Chinese all-rounder smartphone application.

  5. 5.

    The ease of doing business generally has ameliorated within the legislative period of PRC chairman Xi Jinping from being ranked 91st in 2012 (World Bank, 2012) to 31st in 2019 (World Bank, 2020) globally.

  6. 6.

    996—from 9 am to 9 pm, 6 days a week.

  7. 7.

    E.g., mobile payment. Mobile payment technology is widespread throughout China, while not everybody has a debit card.

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Acknowledgements

This research results from the Research Area “Innovation, Entrepreneurship, and Finance (INEF)” at the University of Hohenheim’s Faculty of Business, Economics, and Social Sciences.

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Correspondence to Andreas Kuckertz .

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Scheu, M., Kuckertz, A. (2022). Entrepreneurship in China: Autoethnographic Insights into a Pulsating Entrepreneurial Society. In: Pechlaner, H., Thees, H., Manske-Wang, W. (eds) The Clash of Entrepreneurial Cultures?. FGF Studies in Small Business and Entrepreneurship. Springer, Cham. https://doi.org/10.1007/978-3-030-97050-5_2

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