Abstract
Purpose: The given article is aimed at identifying and assessing the possibilities of effective management of the company’s workforce in the post-industrial economy, taking into account the specific features of the perception of economic values by representatives of different generations. Design/Methodology/Approach: To implement the tasks of effective management of human capital of the company it is necessary: to identify specific features of perception of economic values by representatives of economically active generations, which contribute (or hinder) the achievement of the company’s goals; to highlight the specifics of corporate behavior of representatives of each of the considered generations; to develop a set of motivational measures aimed at retaining and professional growth in the organization of representatives of different generations, which will ultimately contribute to improving the efficiency of the company’s management. Findings: Recommendations have been developed for modern companies on the use of personnel management differentiated from the point of view of the theory of generations of recruitment and placement programs, strategies for retaining qualified specialists, motivation and control systems. The results of the research can be implemented in management practice in order to improve the effectiveness of innovative transformations at the company level. Originality/Value: The main contribution of the given research is to shift the focus to conceptualization and inclusion in modern management of innovative aspects of the application of the theory of generations.
This is a preview of subscription content, log in via an institution to check access.
Access this chapter
Tax calculation will be finalised at checkout
Purchases are for personal use only
Similar content being viewed by others
References
Feuer, L. (1969). The conflict of generations (p. 527). The nature and significance of the student movement.
Glotov, M. (2004). Generation as a category of sociology. Sociological Research, 10, 42–48.
Howe, N., & Strauss, W. (1997). Fourth turn: what the cycles of history tell us about America’s next encounter with destiny (p. 400). New York.
Meed, M. (1970). Culture and commitment. In Research on the generation gap (pp. 11–15). New York.
Mendel, G. (1969). La crise de generations (p. 385p). Etude socioeconomically.
Mironova, O., Bogdanova, R., & Kolesnikov, Y. (2019). Aspects of applying the theory of generations in the development of digital education in Russia. Media Education, 1, 93–104. https://doi.org/10.13187/me.2019.1.93
Ortega y Gasset, J. (1991). The problem of generations. In What is philosophy? (p. 408). Moscow.
Pischik, V. (2011). Generation: A socio-psychological analysis of the mentality. Social Psychology and Society, 2, 80–88.
Shamis, E., & Antipov, A. (2016). Theory of generations (pp. 311–315). Institute of synergy.
Sivrikova, N. (2015). Problems in the study of generations in psychology. Cultural and Historical Psychology, 11(2), 100–107.
Yeletsky, N. (2000). Political economy of modern civilization. In Special course for students of economic specialties (p. 183). Rostov-on-don.
Author information
Authors and Affiliations
Editor information
Editors and Affiliations
Rights and permissions
Copyright information
© 2022 The Author(s), under exclusive license to Springer Nature Switzerland AG
About this chapter
Cite this chapter
Chekmareva, G.I., Mironova, O.A., Buriynova, N.V., Trunova, A.N., Kuznetcova, I.G. (2022). Economic Aspects of Management in Terms of a New Paradigm of Human Resources Management of the Company. In: Popkova, E.G. (eds) Business 4.0 as a Subject of the Digital Economy. Advances in Science, Technology & Innovation. Springer, Cham. https://doi.org/10.1007/978-3-030-90324-4_22
Download citation
DOI: https://doi.org/10.1007/978-3-030-90324-4_22
Published:
Publisher Name: Springer, Cham
Print ISBN: 978-3-030-90323-7
Online ISBN: 978-3-030-90324-4
eBook Packages: Earth and Environmental ScienceEarth and Environmental Science (R0)