Media Ethics (See Communication, Media)

Abstract

Media ethics refers to the role media play in society and to the procedural standards they follow. Since it is a branch of applied ethics it reflects the citizen’s perspective—not just that of the professional (as is the case with professional ethics). It is the general public (i.e., those potentially affected by media) who express what they expect from the media and what moral values and principles should be followed as borne out by public opinion deciding which if any restrictions should be applied to the dissemination of pornographic material or of violent scenes.