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Richard McKeon in the Pragmatist Tradition

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Recovering Overlooked Pragmatists in Communication

Abstract

Richard McKeon (1900–1985) was a towering intellectual figure whose vast corpus of work is, outside a handful of essays, little read today. In the context of this volume, McKeon is noteworthy as someone who developed theories of both rhetoric and communication—explicitly so named—within a framework that his student Douglas Mitchell describes as “Pragmatism in a new key.” My overall aim in the essay is to draw together and extend the small but important body of commentary on McKeon’s “new key” of pragmatism and his theories of both rhetoric and communication. I will show how they constitute a problem-oriented, pragmatist rhetorical philosophy for a historically evolving, pluralistic world marked by traditional and emergent communication practices and media technologies. In so doing, I intend to draw readers’ attention to the fuller range of McKeon’s writings on rhetoric and communication and offer overarching characterizations that make them more available than they have been to this point.

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Notes

  1. 1.

    Many philosophers try to reclaim mid-century pragmatism, but none makes even passing mention of McKeon . The key book-length exception comes from a rhetorician, Danisch (2015).

  2. 2.

    Although McKeon was strongly influenced by Aristotle , he repeatedly claimed that he was “no Aristotelian,” but “viewed himself primarily as an American philosopher, in the tradition of the pragmatists. His devotion to pluralism was thoroughgoing. Politically, he was a World Federalist” (Editors’ Preface to McKeon 1986, 577; see also Buchanan 2000, 141, 153–158).

  3. 3.

    For good overall introductions to McKeon’s work, see the Introductions by Ruttenberg and by Zahava McKeon in the University of Chicago Press collections of his essays (McKeon 1990, 2005). The only book-length monograph is the important study by Plochmann (1990). Buchanan and Garver (2000) has number of penetrating essays, including several touching upon McKeon’s rhetorical thought. For helpful discussions of his writings on rhetoric, see Backman (in McKeon 1987, vii–xxxii), Depew (2010), Goodnight (2014), Hauser and Cushman (1973), and Wess (2015).

  4. 4.

    The main autobiographical sources are McKeon (1952 [1987], 1953 [1990], 1970 [1990], 1975, 1982).

  5. 5.

    For discussions of McKeon and Burke together, see Baranowski (2016) and Wess (2008, 2015).

  6. 6.

    As an educator, McKeon left his mark on, among others, the philosopher Richard Rorty , philosopher-novelist Robert Persig (whose figure of the professor in Zen and the Art of Motorcycle Maintenance was inspired by McKeon ), writer-filmmaker Susan Sontag, wide-ranging intellectual Paul Goodman, poet-literary critic Elder Olson, sociologist Donald Levine, anthropologist Paul Rabinow, University of Chicago editor Douglas Mitchell, and a group of rhetoricians and rhetorically attuned philosophers and critics that included Wayne Booth, Eugene Garver, Richard Buchanan, Thomas Farrell, Thomas Conley, Walter Watson, and indirectly David Depew—a list whose near absence of women should remind us of the gendered conditions of intellectual production of McKeon’s career and the lines of (often ambivalent) male relations that ran through it.

  7. 7.

    Most notably in the 1948 UNESCO -edited symposium Human Rights: Comments and Interpretations and the 1951 McKeon -edited Democracy in a World of Tensions. The concepts of responsibility, justice, and society were treated in issues of the Revue Internationale de Philosophie Volumes 39 (1957), 41 (1957) and 55 (1961) respectively.

  8. 8.

    The sense of truth being one but given many expressions would also be a lesson the Thomist Etienne Gilson would underscore to McKeon in Paris.

  9. 9.

    While still Dewey’s colleague at Columbia, McKeon (1933) obliquely critiqued his former teacher’s approach to the history of thought. Comparing Dewey’s treatment of medieval philosophy to Hegel’s, McKeon observed, “Philosophers…are untrustworthy guides to the historic lineaments and thoughts of the ages and the men whom, for the purposes of…philosophy, they attempt to describe or controvert” (433). He concluded that “[t]he impractical, supernatural, medieval thinker of recent construction is explained less by the social and economic organizations…of his times, than by the philosophic convictions of our own times” (436).

  10. 10.

    Wess (2015) dates McKeon’s turn to rhetoric to mid-century, but my reading of his corpus shows rhetoric to be a topic of interest from the 1920s forward, albeit one that accelerates in the 1950s and ’60s.

  11. 11.

    For a good account of McKeon’s historical semantics , see Harvanek (1956). For his philosophical semantics , see Zahava McKeon (1990, xvii–xxv; 1998, 5–15), Plochmann (1990, Chapter 4), Watson (1994), and Depew (2000, 38–44).

  12. 12.

    Here I disagree with Barankowski’s characterization of McKeon as practicing an “aesthetic pragmatism” that challenged Dewey’s linkage of science and democracy, emphasized the power of words to construct realities, and interjected a corrective based on art instead of science. This underplays McKeon’s allegiance to a Dewey-inspired problematic method and the plural forms of inquiry it required.

  13. 13.

    Thanks to Chris Voparil and Robert Danisch for helpful comments on earlier drafts of this essay.

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Simonson, P. (2019). Richard McKeon in the Pragmatist Tradition. In: Danisch, R. (eds) Recovering Overlooked Pragmatists in Communication. Palgrave Macmillan, Cham. https://doi.org/10.1007/978-3-030-14343-5_2

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