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Analysis on the Sports Cultural Industry Based on the Analysis Technology of SWOT

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Proceedings of the 2012 International Conference on Cybernetics and Informatics

Part of the book series: Lecture Notes in Electrical Engineering ((LNEE,volume 163))

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Abstract

Sports culture industry is an important branch of cultural industry. With the combination of questionnaire survey, mathematical statistics and other mathematical thought and research, this paper used the analysis technology of SWTO, and analyzed and studied the sports cultural industry, such as the advantage, disadvantage, opportunity, threaten and so on. Finally based on the theoretical analysis and integration. This paper provided a good platform for the sports culture research and made a theoretical basis for the development of the sports culture.

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References

  1. Zuguo Tian (2002) Research on the development of our national sports culture industry after joining WTO and winning the successful Olympic bid. J Nanjing Sport Inst 6:63

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  5. Yang Li, Chengmu Xia (2009) The theory review and strategy analysis on the sports cultural industry. J Shandong Sport Inst 7:80

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Author information

Authors and Affiliations

  1. School of Physical Education, Yuxi Normal University, Yuxi, 653100, China

    Xuedong Li & Junheng Li

Authors
  1. Xuedong Li
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  2. Junheng Li
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Corresponding author

Correspondence to Xuedong Li .

Editor information

Editors and Affiliations

  1. College of Elementary Education, Chongqing Normal University, Chongqing, People's Republic of China

    Shaobo Zhong

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Li, X., Li, J. (2014). Analysis on the Sports Cultural Industry Based on the Analysis Technology of SWOT. In: Zhong, S. (eds) Proceedings of the 2012 International Conference on Cybernetics and Informatics. Lecture Notes in Electrical Engineering, vol 163. Springer, New York, NY. https://doi.org/10.1007/978-1-4614-3872-4_278

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  • DOI: https://doi.org/10.1007/978-1-4614-3872-4_278

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  • Publisher Name: Springer, New York, NY

  • Print ISBN: 978-1-4614-3871-7

  • Online ISBN: 978-1-4614-3872-4

  • eBook Packages: EngineeringEngineering (R0)

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