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Semantic Technology Adoption: A Business Perspective

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Abstract

In the past decade, significant budgets have been invested in the development of Semantic Technologies. In this chapter, relevant factors are laid out for semantic technology adoption and a framework is provided for describing and understanding the value proposition of semantic technology from a business point of view. An overview will be shown of the current semantic offering in the market place, and this will be interpreted in terms of the framework. Finally, three adoption horizons will be introduced for when semantic technology can be expected to reach the mainstream market and what role it will play in organizations. Overall, the conclusion is that there is some uptake of the technology, but that the mainstream market is still not reached. This is partly because of a lack of understanding by industries of in what situations semantic technologies can add value to their business. This is the reason for introducing a new framework that is aimed at enabling industries to more easily relate semantic technologies to their business.

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References

  1. Berners-Lee, T., Hendler, J., Lassila, O.: The semantic web, a new form of web content that is meaningful to computers will unleash a revolution of new possibilities. Sci. Am. Mag. 284, 35–43 (2001)

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  2. Moore, G.: Crossing the Chasm: Marketing and Selling High-Tech Products to Mainsteam Customers. HarperCollins, New York (1999)

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  3. Chesbrough, H.W.: Open Innovation: The New Imperative for Creating and Profiting from Technology. Harvard Business School, Boston (2003)

    Google Scholar 

  4. Value IT Consortium. Establishing dynamic link between research and business environments. http://www.value-it.eu (2010)

  5. W3C. Semantic web case studies and use cases. http://www.w3.org/2001/sw/sweo/public/UseCases/ (2010)

  6. Young, G.O.: Global Enterprise Web 2.0 Market Forecast: 2007–2013. Forrester Research, Cambridge (2008)

    Google Scholar 

  7. Heath, T.: Linked data-connect distributed data across the web. http://linkeddata.org/ (2010)

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Acknowledgment

The work reported in this chapter has been partially funded by the European Commission in the context of the Value-IT project.

Author information

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Corresponding author

Correspondence to V. Richard Benjamins .

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Appendices

Annex 1: STE Suppliers Company Listing

1.1 Company Selection

Companies were selected from the following sources.

1.1.1 STE-Related Web Pages

1.1.2 EU-Funded Project and Commercial Reports

1.1.3 Conference Assistants

  • International Semantic Web Conference (ISWC)

  • European Semantic Web Conference (ESWC)

  • Semantic Technology Conference (SemTech)

  • European Semantic Technology Conference (ESTC)

Universities and public research centers are excluded from this study. Private research centers, R&D departments of big IT players have been included, since they usually transfer new technologies into the commercial portfolio (as was the case of Oracle, Yahoo!, SAP, etc.).

According to ones understanding of the STE, the following types of companies have been excluded from this listing:

  • Natural Language Processing (NLP) technology based companies that may use the term of “semantics” for part of the NLP.

  • Web development companies that may use microformats or RSS functionalities sometimes tagged as Semantic Technologies.

1.2 Company Description Fields

For each company included in this report, the following information is described:

  • Name: Company name.

  • URL: Corporate website. Almost all information included in this report was extracted from the corporate website of the companies.

  • Sectors: According to company solutions and customers, the following sectors have been identified: Automotive, Defense, Public Sector, Energy, Health Care, Tourism, eCommerce, Retail, Financial, Media, Legal, Telco, Pharma, Academic and Educational, Advertising, IT.

  • Areas: For each company, where information available, one or more semantic solution areas have been assigned related to their products or services: Knowledge Management, Information Access, Enterprise Application Integration, Content Management, Document Management, Customer Relation Management, Productivity Tools, Security and Intelligence, Social Networks, Business Intelligence, Business Process Management.

  • Technologies: For each company, where information available, one or more semantic technologies have been assigned related to their products or services: Search, Document Tagging, Document Classification, Information Extraction, Semantic SOA, Modeling, Data Integration, Inference and Reasoning, Knowledge Publishing, Knowledge Storage, Hardware.

Supplier

URL

Areas

Technologies

Sectors

AdaptiveBlue

http://www.adaptiveblue.com

Productivity Tool

  

Aduna

http://www.aduna-software.com

Information Access, Content Management

Knowledge Publishing, Modeling

Public Sector, Media

Agilense

http://www.agilense.com

Enterprise Application Integration

Data Integration, Knowledge Publishing

 

Altova

http://www.altova.com

 

Modeling

 

Amblit

http://www.amblit.com

Content Management

Modeling

 

Ask

www.ask.com

Information Access

Search

 

AskMeNow

http://www.askmenow.com

Information Access

Search, Data Integration

 

Aspasia Systems

http://www.aspasia-systems.de

Knowledge Management

  

Autonomy

http://www.autonomy.com

Information Access

Search

Media, Retail, Telco, Public Sector, Automotive, Finance, Defense, Legal, IT, Energy, Health, Pharma

BBN Technologies

http://www.bbn.com

Information Access, Content Management, Document Management

Search, Document Tagging, Information Extraction, Inference and Reasoning

Defense

Biowisdom

http://www.biowisdom.com

Knowledge Management, Information Access

Information Extration, Knowledge Publishing

Health

Boeing

http://www.boeing.com

   

Cambridge Semantics

http://www.cambridgesemantics.com

Productivity Tools

Data Integration, Modeling

 

Celtx

http://www.celtx.com

Modeling

Media

 

CheckMI

http://www.checkmi.com

   

Cognition

http://www.cognition.com

Information Access

Search, Document Tagging, Information Extraction

Health, Legal

Collexis

http://www.collexis.com

Knowledge Management, Social Networks

Search, Data Integration, Information Extraction, Knowledge Publishing

Health, Defense, Legal

Connotate

http://www.connotate.com

Business Intelligence, Information Access

Search, Knowledge Publishing

Finance, Legal, Defense, Media

Content Analyst

http://www.contentanalyst.com/

Information Access, Knowledge Management, Document Management

 

Legal, Education, Media

Contivo

http://www.contivo.com

Enterprise Application Integration,Business Process Mangement

Data Integration, SOA

 

Convera

http://www.convera.com

Information Access

Search, Information Extraction

Media

Cougaar Software, Inc.

http://www.cougaarsoftware.com

Enterprise Application Integration

Data Integration

Defense

CyCorp

http://www.cyc.com

Security

Modeling, Reasoning

Finance

Digital Pebble

http://www.digitalpebble.com

Information Access

Information Extraction, Document Classification

 

Digital Reasoning

http://www.digitalreasoning.com

Information Extraction

Document Tagging

Defense

DowJones

http://www.dowjones.com

Information Access, Knowledge management

Search, Modeling, Document Tagging, Knowledge Storage

Media, Financial, Energy, IT

EffectiveSoft

http://www.effectivesoft.com

Knowledge Management

Document Tagging, Document Classification, Information Extraction

 

EMC Corporation

http://www.emc.com

   

Empolis

http://www.empolis.com

Information Access, Content Management

Search, Document Tagging, Information Extraction

Telco, Manufacturing, Media, Public Sector

Endeca

www.endeca.com

Security and Intelligence, Information Access

Search, Document Tagging, Information Extraction

Retail, Financial, Automotive, Defense

Exalead

http://www.exalead.com

Information Access

Search, Knowledge Visualization

Media, Public Sector, Finance, Health, IT

Expert System

http://www.expertsystem.net

Knowledge Management, Security and Intelligence, Information Access

Search, Document Tagging, Information Extraction, Document Classification

Automotive, Telco, Defense, Tourism, Media

Expressor

http://www.expressor-software.com

Enterprise Application Integration

Data Integration

 

Fortent

http://www.fortent.com

Business Intelligence, Security and Intelligence, Knowledge Management

Data Integration, Search, Reasoning,

Finance

Franz

http://www.franz.com/

Information Access

Modeling, Knowledge Storage

 

Full Capture Solutions

http://www.fullcapture.com

  

Financial

Hakia

http://company.hakia.com

Information Access

Search

 

Hewlett-Packard Company

www.hp.com

   

IBM

http://www.ibm.com

Information Access

Search, Modeling, Semantic SOA, Knowledge Storage

 

Image Matters

http://www.imagemattersllc.com

Knowledge Management, Information Access, Business Process Management, Enterprise Application Integration

  

InfoSys

http://www.infosys.com

Information Access, Content Management

Search, Knowledge Publishing

 

Intelius

http://www.intelius.com

Security and Intelligence

  

Intellidimension

http://www.intellidimension.com

 

Knowledge Storage

 

Intelligent Software Components

www.isoco.com

Knowledge Management, Business Intelligence, Content Management

Search, Information Extraction, Modeling, Knowledge Publishing

Finance, Public Sector, Tourism, Energy

Intellisophic

http://www.intellisophic.com

   

invention-machine

www.invention-machine.com

Knowledge Management

 

Automotive, Energy, Health

IQSer

http://www.iqser.ch

Business Intelligence, Knowledge Management

  

iSense

http://www.isense.net

Content Management

Information Extraction

Advertising

JustSystems

http://www.justsystems.com

Content Management, Enterprise Application Integration, Business Process Management

 

Defense, Financial, Public Sector

Kirix

http://www.kirix.com

Productivity Tools

Data Integration

 

Knowledge-Based Systems, Inc.

http://www.kbsi.com

Knowledge Management

Information Extraction

Defense, Public Sector

Knowledge Foundations

http://www.knowledgefoundations.com

Knowledge Management

Information Extraction

 

Lingway

http://www.lingway.com

Information Access, Knowledge Management

Search, Document Tagging

Health, IT

LinkSpace

http://www.linkspace.net

Information Access

Search

Defense

LucidMedia

http://www.lucidmedia.com

Content Management

Document Tagging, Document Classification

Advertising

Mandriva

http://www.mandriva.com

Information Access,

Data Integration, Search

IT

Metatomix

http://www.metatomix.com

Information Access, Knowledge Management

Data Integration

Legal, Financial

Microsoft

www.microsoft.com

   

Mondeca

http://www.mondeca.com

Knowledge Management, Content Management, Information Access

Modeling, Search, Reasoning

Legal, Media, Defense

Motorola

http://www.motorola.com

 

Knowledge Publication

 

Netbreeze

http://www.netbreeze.ch

Information Access

Document Tagging, Information Extraction, Search

Pharma, Financial

Nokia

http://www.nokia.com

   

Norkom

http://www.norkom.com

Security

 

Financial

Ontopia

www.Ontopia.net

 

Modeling, Knowledge Publishing

 

Ontoprise

http://www.ontoprise.de

Knowledge Management, Information Access, Content Management

Modeling, Knowledge Storage, Inference and Reasoning, Information Extraction

Automotive, Telco

Ontos

http://www.ontos.com

Business Intelligence, Document Management, Enterprise Application Integration

Document Tagging, Information Extraction, Semantic SOA

Finance, Legal

OntoText

http://www.ontotext.com

Information Access

Document Tagging, Modeling, Information Extraction, Language Understanding, Knowledge Storage

 

Oracle

http://www.oracle.com

Enterprise Application Integration

Knowledge Storage, Data Integration

 

Progress Software

http://www.progress.com

Enterprise Application Integration

Data integration

Defense, Finance, IT, Telco, Health, Media, Public Sector

Radar Networks

http://www.twine.com

Knowledge Management

Modeling, Data Integration

 

Reinvent

http://www.reinvent.com

Content Management

Modeling, Publishing

Tourism

Reuse Company

http://www.reusecompany.com

Knowledge Management, Intelligence, Customer Relation Management

Modeling, Data Integration, Information Extraction

Public Sector, Energy

RiverGlass Inc.

http://www.riverglassinc.com

Knowledge Management, Intelligence

Search, Document Tagging, Information Extraction

Defense

Saltlux

http://www.saltlux.com

Information Access

Search, Information Extraction, Document Tagging

Telco, Legal, Public Sector

Sandpiper Software

http://www.sandsoft.com

 

Modeling, Data Integration

 

SAP

http://www.sap.com

Enterprise Application Integration

Data Integration, Semantic SOA

 

SchemaLogic

http://www.schemalogic.com

Information Access, Document Management

Search, Modeling

IT, Media, Defense

Semantech

http://www.semantech-inc.com

Enterprise Application Integration

  

Semantic Arts

http://www.semanticarts.com

Enterprise Application Integration

Semantic SOA

Public Sector, Health Care

Semantic Research

http://www.semanticresearch.com

Intelligence, Knowledge Management

Knowledge Publishing, Modeling, Knowledge Storage

Education, Defense

Semantic System

http://www.semanticsystem.com

 

Hardware

 

Siderean Software Inc.

http://www.siderean.com

Content Management, Knowledge Management, Information Access

Data Integration, Modeling, Knowledge Publishing

 

Siemens

http://www.siemens.com

 

Modeling, Data integration

Health, Energy

SmartLogic

http://www.smartlogic.com

Information Access, Knowledge Management

Modeling, Document Classification, Knowledge Publishing

Public Sector, Media, Finance

Talis

http://www.talis.com

Document Management

 

Academic

TeraDact

http://teradact.com/index.htm

   

Teradata

http://www.teradata.com

Enterprise Application Integration, Customer Relation Management

Data Integration

 

Textwise

http://www.textwise.com

Information Access

Document Tagging, Information Extraction

 

Thales

http://www.thalesgroup.com

Intelligence and Security

 

Defense, Health, Public Sector

Thetus

http://www.thetus.com

Knowledge Management, Information Access

Search, Data Integration, Modeling, Knowledge Publishing

Defense

Thomson Reuters

http://www.thomsonreuters.com

Intelligence, Information Access,

  

TopQuadrant

http://www.topquadrant.com

Information Access

Modeling, Data Integration

Defense, Public Sector, Pharma, Automotive

TrueKnowledge

http://www.trueknowledge.com

Information Access

Search

 

WAND

http://www.wandinc.com

Information Access

Modeling

eCommerce

Whatever

http://www.whatever-company.com

Knowledge Management, Social Networks

Search

 

Ximetrix

http://www.ximetrix.com

Content Management

Search, Document Tagging, Knowledge Publishing

Public Sector

XSB

http://www.xsb.com

Information Access, Enterprise Application Integration, Business Intelligence

Data Integration, Information Extraction, Document Classification, Inference and Reasoning

 

Yahoo!

www.yahoo.com

Information Access

Search, Document Tagging, Data integration

 

Zemanta

http://www.zemanta.com

Productivity Tool

Content Tagging

Media

Zepheira

http://zepheira.com

  

Education

Zoominfo

http://www.zoominfo.com

Information Access

Data Integration, Search

 

Annex 2: Company Listings by Sector, Technology, and Application Area

2.1 STE Companies by Sector

Companies are assigned one or multiple sectors according their offering and their customers. The following table shows the weight of some sectors of all selected companies, and then by address split into USA, EU, and others (Table 15.6 ).

2.2 STE Companies by High-Level Technology

For each company a technology has been assigned according to the services or solutions it offers. Each company may have assigned more than one technology or any technology at all (Table 15.7 ).

Table 15.7 STE companies by high-level technology

2.3 STE Companies by Area

Table 15.8

Table 15.8 STE companies by area

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© 2011 Springer-Verlag Berlin Heidelberg

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Benjamins, V.R., Radoff, M., Davis, M., Greaves, M., Lockwood, R., Contreras, J. (2011). Semantic Technology Adoption: A Business Perspective. In: Domingue, J., Fensel, D., Hendler, J.A. (eds) Handbook of Semantic Web Technologies. Springer, Berlin, Heidelberg. https://doi.org/10.1007/978-3-540-92913-0_15

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