Editors:
First-hand information about China and strategies of Western companies for market entry and investment
With many case examples from Western companies in China
Includes supplementary material: sn.pub/extras
Buy it now
Buying options
Tax calculation will be finalised at checkout
Other ways to access
This is a preview of subscription content, log in via an institution to check for access.
Table of contents (21 chapters)
-
Front Matter
-
The Chemical Industry in China
-
The Pharmaceutical Industry in China
-
The Experience of Successful European Companies in China
About this book
Reviews
From the reviews:
"China, with its potential market of 1.3 billion consumers, has resurrected the western world’s stagnant economic outlook. … This is an interesting book on the global chemical industry and the business practices of multinational companies." (Helmut Hügel, Chemistry in Australia, December, 2005)
Editors and Affiliations
-
Huenenberg, Switzerland
Gunter Festel
-
Vorstand Bayer AG, Leverkusen, Germany
Udo Oels
-
Vorstand BASF Aktiengesellschaft, Ludwigshafen, Germany
Andreas Kreimeyer
-
School of Economics & Management, Tsinghua University, Beijing, P.R. China
Max Zedtwitz
Bibliographic Information
Book Title: The Chemical and Pharmaceutical Industry in China
Book Subtitle: Opportunities and Threats for Foreign Companies
Editors: Gunter Festel, Udo Oels, Andreas Kreimeyer, Max Zedtwitz
DOI: https://doi.org/10.1007/b137786
Publisher: Springer Berlin, Heidelberg
eBook Packages: Business and Economics, Business and Management (R0)
Copyright Information: Springer-Verlag Berlin Heidelberg 2005
Hardcover ISBN: 978-3-540-22544-7Published: 22 June 2005
Softcover ISBN: 978-3-642-06140-0Published: 13 October 2010
eBook ISBN: 978-3-540-26561-0Published: 05 December 2005
Edition Number: 1
Number of Pages: XII, 296
Topics: Management, Chemistry/Food Science, general, Pharmacy