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  • Book
  • © 2015

Quantified

Redefining Conservation For The Next Economy

Authors:

  • A groundbreaking, results-driven
  • approach to conservation
  • Authored by a pioneer in river restoration
  • and the architect of quantified conservation
  • Innovative strategies drawn from the world’s most efficient, tech-savvy, and successful corporations

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Table of contents (10 chapters)

  1. Front Matter

    Pages i-xv
  2. Introduction

    • Joe Whitworth
    Pages 1-6
  3. A New Conservation for a New Era

    • Joe Whitworth
    Pages 7-26
  4. Leading in a World of Permanent Scarcity

    • Joe Whitworth
    Pages 27-49
  5. Real Cowboys Fix Rivers

    • Joe Whitworth
    Pages 71-90
  6. It’s the Environment, Stupid

    • Joe Whitworth
    Pages 91-112
  7. Throwing Money at the Problem (and Missing)

    • Joe Whitworth
    Pages 113-134
  8. Lessons from an Aussie Water Shock

    • Joe Whitworth
    Pages 135-155
  9. Getting Clear on the Big Muddy

    • Joe Whitworth
    Pages 156-178
  10. It’s Now and It’s Us

    • Joe Whitworth
    Pages 179-190
  11. Back Matter

    Pages 191-230

About this book

In his book Whitworth draws lessons from the world’s most tech‑savvy, high‑impact organizations to show how we can make real gains for the environment. The principles of his approach, dubbed quantified conservation, will be familiar to any thriving entrepreneur: situational awareness, bold outcomes, innovation and technology, data and analytics, and gain‑focused investment. As President of The Freshwater Trust, Whitworth has put quantified conservation into practice, pioneering the model of a “do‑tank” that is dramatically changing how rivers can get restored across the United States. The stories in Quantified highlight the most precious of resources—water—but they apply to any environmental effort. Whether in the realm of policy, agriculture, business, or philanthropy, Whitworth is charting a new course for conservation.

Authors and Affiliations

  • Portland, USA

    Joe Whitworth

Bibliographic Information