Volume 7, issue 3, October 2004
6 articles in this issue
-
-
The Ford Brand Personality in Chile
Authors
- José I Rojas-Méndez
- Isabel Erenchun-Podlech
- Elizabeth Silva-Olave
- Content type: Paper
- Published: 01 October 2004
- Pages: 232 - 251
-
Promoting and Protecting Corporate Identity: The Importance of Organizational and Industry Context
Authors
- Sue Westcott Alessandri
- Todd Alessandri
- Content type: Paper
- Published: 01 October 2004
- Pages: 252 - 268
-
From Actions to Impressions: Cognitive Attribution Theory and the Formation of Corporate Reputation
Authors
- Andrea M Sjovall
- Andrew C Talk
- Content type: Paper
- Published: 01 October 2004
- Pages: 269 - 281
-
Business Ethics: Corporate Responses to Scandal
Authors
- Charles Fombrun
- Christopher Foss
- Content type: Paper
- Published: 01 October 2004
- Pages: 284 - 288
-
On B®and
Authors
- Annette L M van den Bosch
- Content type: Book Review
- Published: 01 October 2004
- Pages: 290 - 292