1. Introduction: Corporate Social Responsibility Implementation

   • Adam Lindgreen
   • Valérie Swaen
   • François Maon

   OriginalPaper 17 April 2008 Pages: 251 - 256

2. Strengthening Stakeholder–Company Relationships Through Mutually Beneficial Corporate Social Responsibility Initiatives

   • C. B. Bhattacharya
   • Daniel Korschun
   • Sankar Sen

   OriginalPaper 10 April 2008 Pages: 257 - 272

3. “Too Good to be True!”. The Effectiveness of CSR History in Countering Negative Publicity

   • Joëlle Vanhamme
   • Bas Grobben

   OriginalPaper 16 April 2008 Pages: 273 - 283

4. Assessing the Prerequisite of Successful CSR Implementation: Are Consumers Aware of CSR Initiatives?

   • Alan Pomering
   • Sara Dolnicar

   OriginalPaper 09 April 2008 Pages: 285 - 301

5. Corporate Social Responsibility: An Empirical Investigation of U.S. Organizations

   • Adam Lindgreen
   • Valérie Swaen
   • Wesley J. Johnston

   OriginalPaper 10 April 2008 Pages: 303 - 323

6. CSR Performance in Emerging Markets Evidence from Mexico

   • Alan Muller
   • Ans Kolk

   OriginalPaper 24 April 2008 Pages: 325 - 337

7. Formal vs. Informal CSR Strategies: Evidence from Italian Micro, Small, Medium-sized, and Large Firms

   • Angeloantonio Russo
   • Antonio Tencati

   OriginalPaper 10 April 2008 Pages: 339 - 353

8. RETRACTED ARTICLE: Corporate Social Responsibility in Purchasing and Supply Chain

   • Mohammad Asif Salam

   OriginalPaper 10 May 2008 Pages: 355 - 370

9. The Marketing of Employee Volunteerism

   • John Peloza
   • Simon Hudson
   • Derek N. Hassay

   OriginalPaper 10 April 2008 Pages: 371 - 386

10. Company Support for Employee Volunteering: A National Survey of Companies in Canada

    • Debra Z. Basil
    • Mary S. Runte
    • Cathy Barr

    OriginalPaper 11 April 2008 Pages: 387 - 398

11. From Chain Liability to Chain Responsibility

    • Rob van Tulder
    • Jeroen van Wijk
    • Ans Kolk

    OriginalPaper 15 April 2008 Pages: 399 - 412

12. Implementing CSR Through Partnerships: Understanding the Selection, Design and Institutionalisation of Nonprofit-Business Partnerships

    • Maria May Seitanidi
    • Andrew Crane

    OriginalPaper 22 April 2008 Pages: 413 - 429

13. An Integrated Approach to Implementing ‹Community Participation’ in Corporate Community Involvement: Lessons from Magadi Soda Company in Kenya

    • Judy N. Muthuri
    • Wendy Chapple
    • Jeremy Moon

    OriginalPaper 12 April 2008 Pages: 431 - 444

14. Purchasing and Marketing of Social and Environmental Sustainability for High-Tech Medical Equipment

    • Adam Lindgreen
    • Michael Antioco
    • Remi van der Sloot

    OriginalPaper 16 April 2008 Pages: 445 - 462

15. CSR Implementation: Developing the Capacity for Collective Action

    • Dasaratha Rama
    • Bernard J. Milano
    • Che-Hung Liu

    OriginalPaper 10 April 2008 Pages: 463 - 477