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EU - Asean pp 205–222Cite as

Outsourcing and Offshoring Strategies of Multinational Companies in Asia

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Offshoring to Asia has become an important strategy for many western companies to enh09ance competitive advantage. So far the majority of articles have focused exclusively on a specific topic such as offshoring strategies or typical offshoring locations. Yet little has been written about the interrelation of strategic aspects and regional considerations on the one hand and adequate underlying theoretical aspects on the other. Thus, this chapter tries to combine all three issues to provide a comprehensive picture of today's offshoring activities.

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Koubek, N., Weinert, S., Meyer, K. (2009). Outsourcing and Offshoring Strategies of Multinational Companies in Asia. In: Welfens, P.J.J., Ryan, C., Chirathivat, S., Knipping, F. (eds) EU - Asean. Springer, Berlin, Heidelberg. https://doi.org/10.1007/978-3-540-87389-1_13

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