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Facebook Nation pp 149–157Cite as

Living in Facebook Nation

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Abstract

It used to be that “on the Internet, nobody knows you’re a dog”—as it was cleverly depicted by Peter Steiner in his famous cartoon published on July 5, 1993 in The New Yorker . Six years later on May 7, 2009, a real dog named “Boo” joined Facebook . Three years later in May 2012, Boo has garnered 4.4 million “Likes” on Facebook, surpassing the popularity of most humans on the social network. Everyone can have his or her own digital personality and identity online. Facebook’s chief operating officer Sheryl Sandberg said at the January 2012 Digital Life Design (DLD) conference in Munich, ‘‘We are our real identities online.’’

On the Internet, nobody knows you’re a dog.

—Cartoonist Peter Steiner (July 5, 1993)

We are our real identities online.

—Facebook’s chief operating officer Sheryl Sandberg

(January 2012)

The things we do and say online leave behind ever-growing trails of personal information.

—American Civil Liberties Union

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  1. Newton Lee Laboratories, LLC, Tujunga, CA, 91043, USA

    Newton Lee

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Lee, N. (2013). Living in Facebook Nation. In: Facebook Nation. Springer, New York, NY. https://doi.org/10.1007/978-1-4614-5308-6_11

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  • DOI: https://doi.org/10.1007/978-1-4614-5308-6_11

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  • Publisher Name: Springer, New York, NY

  • Print ISBN: 978-1-4614-5307-9

  • Online ISBN: 978-1-4614-5308-6

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