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Who Is Concerned about What? A Study of American, Chinese and Indian Users’ Privacy Concerns on Social Network Sites

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Trust and Trustworthy Computing (Trust 2011)

Part of the book series: Lecture Notes in Computer Science ((LNSC,volume 6740))

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Abstract

We present a study that investigates American, Chinese, and Indian social networking site (SNS) users’ privacy attitudes and practices. We conducted an online survey of users of three popular SNSs in these countries. Based on 924 valid responses from the three countries, we found that generally American respondents were the most privacy concerned, followed by the Chinese and Indians. However, the US sample exhibited the lowest level of desire to restrict the visibility of their SNS information to certain people (e.g., co-workers). The Chinese respondents showed significantly higher concerns about identity issues on SNS such as fake names and impersonation.

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Wang, Y., Norice, G., Cranor, L.F. (2011). Who Is Concerned about What? A Study of American, Chinese and Indian Users’ Privacy Concerns on Social Network Sites. In: McCune, J.M., Balacheff, B., Perrig, A., Sadeghi, AR., Sasse, A., Beres, Y. (eds) Trust and Trustworthy Computing. Trust 2011. Lecture Notes in Computer Science, vol 6740. Springer, Berlin, Heidelberg. https://doi.org/10.1007/978-3-642-21599-5_11

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  • DOI: https://doi.org/10.1007/978-3-642-21599-5_11

  • Publisher Name: Springer, Berlin, Heidelberg

  • Print ISBN: 978-3-642-21598-8

  • Online ISBN: 978-3-642-21599-5

  • eBook Packages: Computer ScienceComputer Science (R0)

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