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The Changing Healthcare Context

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Health Communication
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Abstract

Chapter 3 highlights the role that the healthcare context plays in determining the form that communication takes. In order to set the stage, an overview of the U.S. healthcare system is provided, and the changing nature of both the healthcare system and the healthcare consumer is described. Current trends in healthcare that are expected to impact the health communication process are discussed.

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References

  • Berkowitz, Eric N. (1996). Essentials of health care marketing. Gaithersburg, MD: Aspen Publishers.

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  • Engle, George L. (1977). The need for a new medical model: A challenge for bioscience. Science, 196, 129–135.

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  • Omran, A.R. (1971). The epidemiologic transition: A theory of the epidemiology of population change. Milbank Memorial Fund Quarterly, 49, 515ff.

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© 2006 Springer Science+Business Media, Inc.

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(2006). The Changing Healthcare Context. In: Health Communication. Springer, Boston, MA . https://doi.org/10.1007/0-387-26116-8_3

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  • DOI: https://doi.org/10.1007/0-387-26116-8_3

  • Publisher Name: Springer, Boston, MA

  • Print ISBN: 978-0-387-26115-7

  • Online ISBN: 978-0-387-26116-4

  • eBook Packages: MedicineMedicine (R0)

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