2014

Current Trends in Eye Tracking Research

Editors:

ISBN: 978-3-319-02867-5 (Print) 978-3-319-02868-2 (Online)

Table of contents (26 chapters)

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  1. Front Matter

    Pages i-xiv

  2. Eye Tracking and the Visual System

    1. Front Matter

      Pages 1-1

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      Pages 3-16

      The Active Eye: Perspectives on Eye Movement Research

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      Pages 17-35

      Eye Movements from Laboratory to Life

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      Pages 37-49

      Guidance of Attention by Feature Relationships: The End of the Road for Feature Map Theories?

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      Pages 51-75

      Gaze and Speech: Pointing Device and Text Entry Modality

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      Pages 77-100

      Improving the Accuracy of Video-Based Eye Tracking in Real Time through Post-Calibration Regression

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      Pages 101-106

      Gaze Shifts and Pen Velocity Minima During Line Copying with Consideration to Signature Simulation

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      Pages 107-121

      Degree of Subject’s Indecisiveness Characterized by Eye Movement Patterns in Increasingly Difficult Tasks

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      Pages 123-128

      The Use of an Infrared Eye Tracker in Evaluating the Reading Performance in a Congenital Nystagmus Patient Fitted with Soft Contact Lens: A Case Report

  3. Aligning Eye Tracking and EEG Data

    1. Front Matter

      Pages 129-129

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      Pages 131-139

      Triangulating the Reading Brain: Eye Movements, Computational Models, and EEG

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      Pages 141-155

      Oculomotor Control, Brain Potentials, and Timelines of Word Recognition During Natural Reading

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      Pages 157-159

      Measuring Neuronal Correlates of Reading with Novel Spread-Spectrum Protocols

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      Pages 161-175

      The Quest for Integrating Data in Mixed Research: User Experience Research Revisited

  4. Eye Tracking and Marketing and Social Applications

    1. Front Matter

      Pages 177-177

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      Pages 179-182

      Eye Tracking as a Research Method in Social and Marketing Applications

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      Pages 183-199

      Mobile Eye-Tracking in Retail Research

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      Pages 201-209

      Private and Public: Eye Movement and Eye Tracking in Marketing

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      Pages 211-223

      Eye Movement Evaluation of Signature Forgeries: Insights to Forensic Expert Evidence

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      Pages 225-230

      A Role for Eye-Tracking Research in Accounting and Financial Reporting?

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      Pages 231-236

      Eye Tracking During a Psychosocial Stress Simulation: Insights into Social Anxiety Disorder

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      Book Chapter

      Pages 237-244

      Using Saccadic Eye Movements to Assess Cognitive Decline with Ageing

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      Book Chapter

      Pages 245-265

      Comparing Personally Tailored Video- and Text-Delivered Web-Based Physical Activity Interventions—The Medium and the Message: An Eye-Tracking Study

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