2007

Eye Tracking Methodology

Theory and Practice

Authors:

ISBN: 978-1-84628-608-7 (Print) 978-1-84628-609-4 (Online)

Table of contents (21 chapters)

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  1. Front Matter

    Pages I-XXIV

  2. Introduction to the Human Visual System (HVS)

    1. Front Matter

      Pages 1-1

    2. No Access

      Book Chapter

      Pages 3-13

      Visual Attention

    3. No Access

      Book Chapter

      Pages 15-27

      Neurological Substrate of the HVS

    4. No Access

      Book Chapter

      Pages 29-39

      Visual Psychophysics

    5. No Access

      Book Chapter

      Pages 41-48

      Taxonomy and Models of Eye Movements

  3. Eye Tracking Systems

    1. Front Matter

      Pages 49-49

    2. No Access

      Book Chapter

      Pages 51-59

      Eye Tracking Techniques

    3. No Access

      Book Chapter

      Pages 61-68

      Head-Mounted System Hardware Installation

    4. No Access

      Book Chapter

      Pages 69-86

      Head-Mounted System Software Development

    5. No Access

      Book Chapter

      Pages 87-99

      Head-Mounted System Calibration

    6. No Access

      Book Chapter

      Pages 101-107

      Table-Mounted System Hardware Installation

    7. No Access

      Book Chapter

      Pages 109-124

      Table-Mounted System Software Development

    8. No Access

      Book Chapter

      Pages 125-135

      Table-Mounted System Calibration

    9. No Access

      Book Chapter

      Pages 137-153

      Eye Movement Analysis

  4. Eye Tracking Methodology

    1. Front Matter

      Pages 155-155

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      Book Chapter

      Pages 157-170

      Experimental Design

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      Book Chapter

      Pages 171-179

      Suggested Empirical Guidelines

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      Book Chapter

      Pages 181-201

      Case Studies

  5. Eye Tracking Applications

    1. Front Matter

      Pages 203-203

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      Book Chapter

      Pages 205-206

      Diversity and Types of Eye Tracking Applications

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      Book Chapter

      Pages 207-240

      Neuroscience and Psychology

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      Book Chapter

      Pages 241-260

      Industrial Engineering and Human Factors

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      Book Chapter

      Pages 261-274

      Marketing/Advertising

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      Book Chapter

      Pages 275-300

      Computer Science

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