Book 2013

Business Statistics for Competitive Advantage with Excel 2013

Basics, Model Building, Simulation and Cases


ISBN: 978-1-4614-7380-0 (Print) 978-1-4614-7381-7 (Online)

Table of contents (15 chapters)

  1. Front Matter

    Pages i-xiv

  2. Chapter

    Pages 1-3

    Statistics for Decision Making and Competitive Advantage

  3. Chapter

    Pages 5-38

    Describing Your Data

  4. Chapter

    Pages 39-83

    Hypothesis Tests, Confidence Intervals to Infer Population Characteristics and Differences

  5. Chapter

    Pages 85-112

    Simulation to Infer Future Performance Levels Given Assumptions

  6. Chapter

    Pages 113-153

    Quantifying the Influence of Performance Drivers and Forecasting: Regression

  7. Chapter

    Pages 155-180

    Naïve Forecasting with Regression

  8. Chapter

    Pages 181-197

    Marketing Segmentation with Descriptive Statistics, Inference, Hypothesis Tests and Regression

  9. Chapter

    Pages 199-215

    Finance Application: Portfolio Analysis with a Market Index as a Leading Indicator in Simple Linear Regression

  10. Chapter

    Pages 217-244

    Association Between Two Categorical Variables: Contingency Analysis with Chi Square

  11. Chapter

    Pages 245-282

    Building Multiple Regression Models

  12. Chapter

    Pages 283-329

    Model Building and Forecasting with Multicollinear Time Series

  13. Chapter

    Pages 331-381

    Indicator Variables

  14. Chapter

    Pages 383-432

    Nonlinear Multiple Regression Models

  15. Chapter

    Pages 433-446

    Sensitivity Analysis with Nonlinear Multiple Regression Models

  16. Chapter

    Pages E1-E1


  17. Back Matter

    Pages 447-449