Designing Personalized User Experiences in eCommerce

Editors:

ISBN: 978-1-4020-2147-3 (Print) 978-1-4020-2148-0 (Online)

Table of contents (18 chapters)

  1. Introduction and Overview

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      Pages 1-6

      Introduction and Overview

  2. Theoretical, Conceptual, and Architectural Frameworks of Personalization

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      Pages 7-17

      Personalizing Interaction

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      Pages 19-37

      Towards Psychological Customization of Information for Individuals and Social Groups

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      Pages 39-55

      Personalisation and Trust: A Reciprocal Relationship?

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      Pages 57-73

      I Didn’t buy It for Myself

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      Pages 75-93

      An Information Architecture Perspective on Personalization

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      Pages 95-117

      E-Commerce Personalization and Real-Time Site Monitoring

  3. Research on The Design and Evaluation of Personalized User Experiences in Different Domains

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      Pages 119-140

      Personalized Electronic Banking Services

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      Pages 141-160

      Personalized Ubiquitous Commerce: An Application Perspective

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      Pages 161-183

      Self-Service, Personalization and Electronic Governmen

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      Pages 185-206

      Creating an E-Commerce Environment Where Consumers Are Willing to Share Personal Information

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      Book Chapter

      Pages 207-229

      Buyer Behavior in Personalized Shopping Environments

  4. Approaches To Personalization Through Recommender Systems

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      Pages 231-251

      Supporting Travel Decision Making Through Personalized Recommendation

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      Pages 253-273

      Improving Collaborative Recommender Systems by Means of User Profiles

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      Pages 275-292

      Personalized Presentation of Policies and Processes

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      Book Chapter

      Pages 293-313

      Recommending as Personalized Teaching

  5. Lessons Learned and Future Research Questions

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      Book Chapter

      Pages 315-332

      Impacts of User Privacy Preferences on Personalized Systems

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      Pages 333-348

      Challenges for User-Centric Personalization Research