Psychonomic Science

, Volume 4, Issue 6, pp 227–228

The effect of a pratfall on increasing interpersonal attractiveness

  • Elliot Aronson
  • Ben Willerman
  • Joanne Floyd
Human Learning and Thinking Social Processes

DOI: 10.3758/BF03342263

Cite this article as:
Aronson, E., Willerman, B. & Floyd, J. Psychon Sci (1966) 4: 227. doi:10.3758/BF03342263

Abstract

An experiment was performed which demonstrated that the attractiveness of a superior person is enhanced if he commits a clumsy blunder; the same blunder tends to decrease the the attractiveness of a mediocre person. We predicted these results by conjecturing that a superior person may be viewed as superhuman and, therefore, distant; a blunder tends to. humanize him and, consequently, increases his attractiveness.

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Copyright information

© Psychonomic Press 1966

Authors and Affiliations

  • Elliot Aronson
    • 1
  • Ben Willerman
    • 2
  • Joanne Floyd
    • 3
  1. 1.University of TexasAustinUSA
  2. 2.Social Science Research CouncilBrooklynUSA
  3. 3.University of UtahSalt Lake CityUSA

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