Bulletin of the Psychonomic Society

, Volume 12, Issue 5, pp 381–384

Imagery, cerebral dominance, and style of thinking: A unified field model

  • Robert Zenhausern

DOI: 10.3758/BF03329714

Cite this article as:
Zenhausern, R. Bull. Psychon. Soc. (1978) 12: 381. doi:10.3758/BF03329714


A model of thinking style, based on whether a person thinks in pictures or does not think in pictures, was proposed. Right cerebral dominance and a deductive mode of reasoning were associated with the visualizing style, while left cerebral dominance and an inductive mode of reasoning were associated with the nonvisualizing style. Converging lines of evidence (anecdotal, historical, and empirical) were offered in support of the model.

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© The Psychonomic Society, Inc. 1978

Authors and Affiliations

  • Robert Zenhausern
    • 1
  1. 1.St. John’s UniversityJamaica