Abbott, Walter F. and Joseph R. Monsen. 1979. “On the Measurement of Corporate Social Responsibility.”Academy of Management Journal
22 (3): 501–515.CrossRef
“Amway.” 1997.Forbes, January 13, S56.
Anderson, James C. 1987. “An Approach for Confirmatory Measurement and Structural Equation Modeling of Organizational Properties.”Management Science
33 (April): 525–541.CrossRef
— and David W. Gerbing. 1988. “Some Methods for Respecifying Measurement Models to Obtain Unidimensional Construct Measurement.”Journal of Marketing Research 19 (November): 453–460.
Armstrong, J. Scott and Terry S. Overton. 1977. “Estimating Non-Response Bias in Mail Surveys.”Journal of Marketing Research
14 (August): 396–402.CrossRef
Aupperle, Kenneth E., Archie B. Carroll, and John D. Hatfield. 1985. “An Empirical Examination of the Relationship Between Corporate Social Responsibility and Profitability.”Academy of Management Journal
28 (2): 446–463.CrossRef
Bagozzi, Richard P. and Lynn W. Phillips. 1982. “Representing and Testing Organizational Theories: A Holistic Construal.”Administrative Science Quarterly
27 (September): 459–489.CrossRef
— and Yaoujae Yi. 1988. “On the Evaluation of Structural Equation Models.”Journal of the Academy of Marketing Science 16 (2): 74–94.
Barney, Jay. 1991. “Firm Resources and Sustained Competitive Advantage.”Journal of Management
17 (1): 99–120.CrossRef
Belch, George E. 1981. “An Examination of Comparative and Non-Comparative Television Commercials: The Effects of Claim Variation and Repetition on Cognitive Response and Message Acceptance.”Journal of Marketing Research
18 (August): 333–349.CrossRef
Bentler, Peter M. and Chih-Ping Cho. 1988. “Practical Issues in Structural Modeling.” InCommon Problems/Proper Solutions: Avoiding Error in Quantitative Research. Ed. J. Scott Long. Newbury Park, CA: Sage, 161–192.
Berry, Leonard L. 1995. “Relationship Marketing of Services—Growing Interest, Emerging Perspectives.”Journal of the Academy of Marketing Science
23 (4): 236–245.CrossRef
Bollen, Kenneth A. 1989.Structural Equations With Latent Variables. New York: John Wiley.
Bragdon, J. H., Jr. and J. T. Marlin. 1979. “Is Pollution Profitable?”Risk Management 19 (4): 9–18.
Brown, Tom J. and Peter A. Dacin. 1997. “The Company and the Product: Corporate Associations and Consumer Product Responses.”Journal of Marketing
61 (January): 68–84.CrossRef
Burke, Lee and Jeanne M. Logdson. 1996. “How Corporate Social Responsibility Pays Off.”Long Range Planning
29 (4): 495–502.CrossRef
Carroll, Archie B. 1979. “A Three-Dimensional Conceptual Model of Corporate Performance.”Academy of Management Review
4 (4): 497–505.CrossRef
— 1991. “Corporate Social Performance Measurement: A Comment on Methods for Evaluating an Elusive Construct.”Research in Corporate Social Performance and Policy 12: 385–401.
Churchill, Milbert A. 1979. “A Paradigm for Developing Better Measures of Marketing Constructs.”Journal of Marketing Research
16 (February): 64–73.CrossRef
Clarkson, Max B. E. 1988. “Corporate Social Performance in Canada, 1976–1986.”Research in Corporate Social Performance and Policy 10: 241–265.
— 1991. “Defining, Evaluating, and Managing Corporate Social Performance: The Stakeholder Management Model.”Research in Corporate Social Performance and Policy 12: 331–358.
— 1995. “A Stakeholder Framework for Analyzing and Evaluating Corporate Social Performance.”Academy of Management Review
20 (1): 92–117.CrossRef
Cochran, Philip L. and Robert A. Wood. 1984. “Corporate Social Responsibility and Financial Performance.”Academy of Management Journal
Cooke, Robert A. and Denise M. Rousseau. 1988. “Behavioral Norms and Expectations: A Quantitative Approach to the Assessment of Organizational Culture.”Group and Organization Studies
13 (3): 245–273.CrossRef
— and Elmer H. Burack. 1989. “Organizational Culture and Human Resource Management.” InOrganizational Culture Inventory Leader’s Guide. Plymouth, MI: Human Synergistics, Appendix 3.1–3.36.
— and Janet L. Hartmann. 1989. “Interpreting the Cultural Styles Measured by the OCI.” InOrganizational Culture Inventory Leader’s Guide. Plymouth, MI: Human Synergistics, 23–48.
Davidson, W. N. and D. L. Worrell. 1990. “A Comparison and Test of the Use of Accounting and Stock Market Data in Relating Corporate Social Responsibility and Financial Performance.”Akron Business and Economic Review 21: 7–19.
Day, George S. 1994a. “The Capabilities of Market-Driven Organization.”Journal of Marketing
58 (October): 37–52.CrossRef
— 1994b. “Continuous Learning About Markets.”California Management Review 36 (Summer): 9–31.
— and Robin Wensley. 1988. “Assessing Advantage: A Framework for Diagnosing Competitive Superiority.”Journal of Marketing
52 (April): 1–20.CrossRef
Deshpandé, Rohit, John U. Farley, and Frederick E. Webster, Jr. 1993. “Corporate Culture, Customer Orientation and Innovativeness in Japanese Firms: A Quadrad Analysis.”Journal of Marketing
54 (January): 23–27.CrossRef
— and Frederick E. Webster. 1989. “Organizational Culture and Marketing: Defining the Research Agenda.”Journal of Marketing
53 (January): 3–15.CrossRef
Dick, Alan S. and Kunal Basu. 1994. “Customer Loyalty: Toward an Integrated Conceptual Framework.”Journal of the Academy of Marketing Science
22 (2): 99–113.CrossRef
Donaldson, Thomas and Lee E. Preston. 1995. “The Stakeholder Theory of the Corporation: Concepts, Evidence, and Implications.” Academy of Management Review 20 (1): 65–91.CrossRef
Drumwright, Minette E. 1994. “Socially Responsible Organizational Buying: Environmental Concern as a Noneconomic Buying Criterion.”Journal of Marketing
58 (July): 1–19.CrossRef
Fornell, Claes and David F. Larcker. 1981. “Evaluating Structural Equation Models With Unobservable Variables and Measurement Error.”Journal of Marketing Research
18 (February): 39–50.CrossRef
Friedman, Milton. 1970. “The Social Responsibility of Business Is to Increase Its Profits.”New York Times Magazine, September 13, 122–126.
Furse, David H., Girish N. Punj, and David W. Stewart. 1984. “A Typology of Individual Search Strategies Among Purchasers of New Automobiles.”Journal of Consumer Research
10 (March): 417–431.CrossRef
Gatignon, Hubert and Jean-Marc Xuereb. 1997. “Strategic Orientation of the Firm and New Product Performance.”Journal of Marketing Research
34 (February): 77–90.CrossRef
George, William R. and Leonard L. Berry. 1981. “Guidelines for Advertising Services.”Business Horizons
Gerbing, David W. and James C. Anderson. 1992. “Monte Carlo Evaluations of Goodness of Fit Indices for Structural Equation Models.”Sociological Methods and Research
21 (2): 132–160.CrossRef
Gilly, Mary C. and Mary Wolfinbarger. 1998. “Advertising’s Internal Audience.”Journal of Marketing
62 (1): 69–73.CrossRef
Goodpaster, K. E. 1991. “Business Ethics and Stakeholder Analysis.”Business Ethics Quarterly
1 (1): 53–73.CrossRef
Graves, Samuel B. and Sandra A. Waddock. 1994. “Institutional Owners and Corporate Social Performance.”Academy of Management Journal
37 (5): 1034–1046.CrossRef
Griffin, Jennifer J. and John F. Mahon. 1997. “The Corporate Social Performance and Corporate Financial Performance Debate.”Business and Society
36 (1): 5–31.CrossRef
Hunt, Shelby D. and Lawrence B. Chonko. 1984. “Marketing and Machiavellism.”Journal of Marketing
48 (Summer): 30–42.CrossRef
Hurley, Robert F. and G. Tomas M. Hult. 1998. “Innovation, Market Orientation, and Organizational Learning: An Integration and Empirical Examination.”Journal of Marketing
62 (3): 42–54.CrossRef
Jacoby, Jacob and David B. Kyner. 1973. “Brand Loyalty Versus Repeat Purchase Behavior.”Journal of Marketing Research
10 (February): 1–9.CrossRef
Jaworski, Bernard J. and Ajay K. Kohli. 1993. “Market Orientation: Antecedents and Consequences.”Journal of Marketing
57 (July): 53–70.CrossRef
Jones, Del. 1997. “Good Works, Good Business.”USA Today April 25, 1B.
Jones, Thomas M. 1995. “Instrumental Stakeholder Theory: A Synthesis of Ethics and Economics.”Academy of Management Review
20 (2): 404–437.CrossRef
Jöreskog, Karl G. and Dag Sörbom. 1993.LISREL 8: A Guide to the Program and Applications. Chicago: SPSS.
Keller, Kevin Lane. 1993. “Conceptualizing, Measuring, and Managing Customer-Based Brand Equity.”Journal of Marketing
57 (1): 1–22.CrossRef
Kilman, R. H. and M. J. Saxton. 1983.The Kilman-Saxton Culture-Gap Survey. Pittsburgh: Organizational Design Consultants.
Lewin, Arie Y., Tomoaki Sakano, Carroll U. Stevens, and Bart Victor. 1995. “Corporate Citizenship in Japan: Survey From Japanese Firms.”Journal of Business Ethics
14 (2): 83–101.CrossRef
McDonald, Roderick P. and Herbert W. Marsh. 1990. “Choosing a Multivariate Model: Noncentrality and Goodness of Fit.”Psychological Bulletin
107 (2): 247–255.CrossRef
McGuire, Jean B., Alison Sundgren, and Thomas Schneeweis. 1988. “Corporate Social Responsibility and Firm Financial Performance.”Academy of Management Journal
31 (4): 854–872.CrossRef
Menon, Ajay and Anil Menon. 1997. “Enviropreneurial Marketing Strategy: The Emergence of Corporate Environmentalism as Market Strategy.”Journal of Marketing
61 (January): 51–67.CrossRef
Miller, William H. 1996. “Citizenship That’s Hard to Ignore.”Industry Week (September 2): 21–24.
Moorman, Christine. 1995. “Organizational Market Information Processes: Cultural Antecedents and New Product Outcomes”Journal of Marketing Research
32 (August): 318–335.CrossRef
Moskowitz, Milton. 1972. “Choosing Socially Responsible Stocks.”Business and Society Review 1 (Spring): 72–75.
Mowday, R., L. Porter, and S. Steers. 1979. “The Measurement of Organizational Commitment.”Journal of Vocational Behavior
Mullen, Jennifer. 1997. “Performance-Based Corporate Philanthropy: How ‘Giving Smart’ Can Further Corporate Goals.”Public Relations Quarterly (Summer): 42–48.
Narver, John C. and Stanley F. Slater. 1990. “The Effect of Market Orientation on Business Profitability.”Journal of Marketing
O’Reilly, Charles III and Jennifer Chatman. 1986. “Organizational Commitment and Psychological Attachment: The Effects of Compliance, Identification, and Internalization on Prosocial Behavior.”Journal of Applied Psychology
71 (3): 492–499.CrossRef
Pinkston, Tammie S. and Archie B. Carroll. 1994. “Corporate Citizenship Perspectives and Foreign Direct Investment in the U.S.”Journal of Business Ethics
Preston, L. E. 1978. “Analyzing Corporate Social Performance: Methods and Results.”Journal of Contemporary Business 7: 135–149.
Pritchard, Robert D. and Bernard W. Karasick 1973. “The Effects of Organizational Climate on Managerial Job Performance and Job Satisfaction.”Organizational Behavior and Humane Performance
Reynolds, Paul D. 1986. “Organizational Culture as Related to Industry, Position, and Performance: A Preliminary Report.”Journal of Management Studies
23 (3): 333–345.CrossRef
Samiee, Saeed and Kendall Roth. 1992. “The Influence of Global Marketing Standardization on Performance.”Journal of Marketing
56 (April): 1–17.CrossRef
Schein, Edgar H. 1984. “Coming to a New Awareness of Organizational Culture.”Sloan Management Review (Winter): 3–16.
Singhapakdi, Anusorn, Kenneth Kraft, Scott J. Vitell, and Kumar C. Rallapalli. 1995. “The Perceived Importance of Ethics and Social Responsibility on Organizational Effectiveness: A Survey of Marketers.”Journal of the Academy of Marketing Science
23 (1): 49–56.CrossRef
Slater, Stanley F. and John C. Narver. 1994. “Does Competitive Environment Moderate the Market Orientation-Performance Relationship?”Journal of Marketing
58 (January): 46–55.CrossRef
Smith, Craig. 1996. “Corporate Citizens and Their Critics.”New York Times, September 8, 11.
Spencer, B. A. and G. S. Taylor. 1987. “A Within and Between Analysis of the Relationship Between Corporate Social Responsibility and Financial Performance.”Akron Business and Economic Review 18: 7–18.
Spicer, B. H. 1980. “Market Risk, Accounting Data and Companies’ Pollution Control Records.”Journal of Business, Finance, and Accounting 5: 67–83.
Stanwick, Peter A. and Sarah D. Stanwick. 1998. “The Relationship Between Corporate Social Performance and Organizational Size, Financial Performance, and Environmental Performance: An Empirical Examination.”Journal of Business Ethics
Strand, Rich. 1983. “A Systems Paradigm of Organizational Adaptations to the Social Environment.”Academy of Management Review
8 (1): 90–96.CrossRef
Tellis, Gerard J. 1988. “Advertising Exposure, Loyalty, and Brand Purchase: A Two-Stage Model of Choice.”Journal of Marketing Research
25 (May): 134–144.CrossRef
Thomas, Aniysa S. and Roy L. Simerly. 1995. “Internal Determinants of Corporate Social Performance: The Role of Top Managers.”Academy of Management Journal Best Paper Proceedings. Ed. Doroty P. Moore. Madison, WI: Omnipress, 411–415.
Turban, Daniel B. and Daniel W. Greening. 1996. “Corporate Social Performance and Organizational Attractiveness to Prospective Employees.”Academy of Management Journal
40 (3): 658–672.CrossRef
Vance, Stanley C. 1975. “Are Socially Responsible Corporations Good Investment Risks?”Management Review 64 (8): 19–24.
Varadarajan, P. Rajan and Anil Menon. 1988. “Cause-related Marketing: A Coalignment of Marketing Strategy and Corporate Philanthropy.”Journal of Marketing
52 (July): 58–74.CrossRef
Victor, Bart and John B. Cullen. 1987. “A Theory and Measurement of Ethical Climate in Organizations.” InResearch in Corporate Social Performance and Policy. Eds. Barnett A. Greenberg and Danny N. Bellenger. Chicago: American Marketing Association, 477–481.
— and —. 1988. “The Organizational Bases of Work Climates.”Administrative Science Quarterly
Waddock, Sandra E. and Samuel B. Graves. 1997. “The Corporate Social Performance-Financial Performance Link.”Strategic Management Journal
18 (4): 303–319.CrossRef
Wartick, Steven L. and Philip L. Cochran. 1985. “The Evolution of the Corpomate Social Performance Model.”Academy of Management Review
10 (4): 758–769.CrossRef
Wokutch, Richard E. and Elizabeth W. McKinney. 1991. “Behavioral and Perceptual Measures of Corporate Social Performance.”Research in Corporate Social Performance and Policy 12: 309–330.
Wood, Donna. 1991. “Corporate Social Performance Revisited.”Academy of Management Review
16 (4): 691–718.CrossRef
Xenikou, Athena and Adrian Furnham. 1996. “A Correlational and Factor Analytic Study of Four Questionnaire Measures of Organizational Culture.”Human Relations
49 (3): 349–371.CrossRef