Arbuckle, James L. 1994. “AMOS: Analysis of Moment Structures.”Psychometrika
— 1997.Amos User’s Guide Version 3.6. Chicago: SPSS Incorporated.
Assael, Henry. 1987.Consumer Behavior and Marketing Action. 3rd ed. Boston: Kent.
Bagozzi, Richard P. 1993. “On the Neglect of Volition in Consumer Research: A Critique and Proposal.”Psychology and Marketing
— and Youjae Yi. 1988. “On the Evaluation of Structural Equation Models.”Journal of the Academy of Marketing Science 16 (Spring): 74–94.
Baron, Reuben M. and David A. Kenny. 1986. “The Moderator-Mediator Variable Distinction in Social Psychological Research: Conceptual, Strategic, and Statistical Consideration.”Journal of Personality and Social Psychology
Bearden, William O., Richard D. Netemeyer, Jesse E. Teel. 1989. “Measurement of Consumer Susceptibility to Interpersonal Influence.”Journal of Consumer Research
Beatty, Sharon E. and Lynn R. Kahle. 1989. “Alternative Hierarchies of the Attitude-Behavior Relationship: The Impact of Brand Commitment and Habit.”Journal of the Academy of Marketing Science 16 (Summer):1–10.
—,—, and Pamela Homer. 1988. “The Involvement-Commitment Model: Theory and Implications.”Journal of Business Research
Becker, H. S. 1960. “Notes on the Concept of Commitment.”American Journal of Sociology
Bem, Daryl J. 1967. “Self-Perception: An Alternative Interpretation of Cognitive Dissonance Phenomena.”Psychological Review
Bentler, P. M. 1990. “Comparative Fit Indexes in Structural Models.”Psychological Bulletin
Berger, Ida E. and Andrew A. Mitchell. 1989.” The Effect of Advertising on Attitude-Accessibility, Attitude-Confidence, and Attitude-Behavior Relationship.”Journal of Consumer Research
16 (December): 269–279.CrossRef
Bitner, Mary J. 1990. “Evaluating Service Encounters: The Effects of Physical Surroundings and Employee Responses.”Journal of Marketing
Branscombe, N. R. and D. L. Wann. 1991. “The Positive Social and Self-Concept Consequences of Sport Team Identification.”Journal of Sport and Social Issues
Buchanan, Thomas. 1985. “Commitment and Leisure Behavior: A Theoretical Perspective.”Leisure Sciences 7 (4):401–420.
Burnkrant, Robert E. and Thomas J. Page, Jr. 1982. “An Examination of the Convergent, Discriminant, and Predictive Validity of Fishbein’s Behavioral Intention Model.”Journal of Marketing Research
Burton, Scot and Richard G. Netemeyer. 1992. “The Effect of Enduring, Situational, and Response Involvement on Preference Stability in the Context of Voting Behavior.”Psychology and Marketing
Carmen, James M. 1970. “Correlates of Brand Loyalty: Some Positive Results.”Journal of Marketing Research
7 (February): 67–76.CrossRef
Churchill, Gilbert A. 1979. “A Paradigm for Developing Better Measures of Marketing Constructs.”Journal of Marketing Research
Cialdini, R. B., R. J. Borden, A. Thorne, M. R. Walker, S. Freeman, and L. R. Sloan. 1976. “Basking in Reflected Glory: Three (Football) Field Studies.”Journal of Personality and Social Psychology
—, John T. Cacioppo, Rodney Bassett, and John A. Miller. 1978. “Low-Ball Procedure for Producing Compliance: Commitment then Cost.”Journal of Personality and Social Psychology
Crosby, Lawrence A. and James R. Taylor. 1983. “Psychological Commitment and Its Effects on Post-Decision Evaluation and Preference Stability Among voters.”Journal of Consumer Research
Cunningham, Scott M. 1967. “Perceived Risk and Brand Loyalty.” InRisk Taking and Information Handling in Consumer Behavior. Ed. D. Cox. Boston: Harvard University Press, 507–523.
Day, George S. 1969. “A Two-Dimensional Concept of Brand Loyalty”.Journal of Advertising Research 9(September):29–35.
— 1970.Buyer Attitudes and Brand Choice Behavior. New York: Free Press.
Dick, Alan S. and Kunal Basu. 1994. “Customer Loyalty: Toward an Integrated Conceptual Framework.”Journal of the Academy of Marketing Science
Festinger, Leon. 1957.A Theory of Cognitive Dissonance. Stanford, CA: Stanford University Press.
Fornell, Claes and David F. Larker. 1981. “Evaluating Structural Equation Models With Unobservable Variables and Measurement Error.”Journal of Marketing Research
Freedman, Jonathon L. 1964. “Involvement, Discrepancy and Change.”Journal of Abnormal and Social Psychology
— and D. Steinbruner. 1964. “Perceived Choice and Resistance to Persuasion.”Journal of Abnormal and Social Psychology
Hayduk, Leslie A. 1987.Structural Equation Modelling with LISREL: Essentials and Advances. Baltimore: John Hopkins University Press.
Hoelter, Jon W. 1983. “The Analysis of Covariance Structures: Goodness-of-Fit Indices.”Sociological Methods and Research
Holbrook, Morris B. 1978. “Beyond Attitude Structure: Toward the Informational Determinants of Attitude.”Journal of Marketing Research
Iwasaki, Y. and Mark E. Havitz. 1998. “A Path Analytic Model of the Relationships Between Involvement, Psychological Commitment, and Loyalty.”Journal of Leisure Research 30:256–280.
Jacoby, Jacob. 1971. “A Model of Multi-Brand Loyalty.”Journal of Advertising Research 11(June):25–31.
— and Robert W. Chesnut. 1978.Brand Loyalty Measurement and Management. New York: John Wiley.
—, and William A. Fisher. 1978. “A Behavioral Process Approach to Information Acquisition in Non-Durable Purchasing.”Journal of Marketing Research
— and David B. Kyner. 1973. “Brand Loyalty vs Repeat Purchasing Behavior.”Journal of Marketing Research
James, Larry R., Stanley A. Mulaik, and J. Brett. 1982.Causal Analysis: Models, Assumptions, and Data. Beverly Hills, CA: Sage.
Jarvis, Lance P. and Edward J. Mayo. 1986. “Winning the Market-Share Game.”Cornell Hotel Restaurant Administration Quarterly 27(November):73–79.
Kanter, Rosabeth M. 1968. “Commitment and Social Organization: A Study of Commitment Mechanisms in Utopian Communities.”American Sociological Review
Kelley Scot W. and Mark A. Davis. 1994. “Antecedents to Customer Expectations for Service Recovery.”Journal of the Academy of Marketing Science
—, James H. Donnelly, and Steven J. Skinner, Jr. 1990. “Customer Participation in Service Production and Delivery.”Journal of Retailing 66(3):315–335.
Kiesler, Charles A. 1971.The Psychology of Commitment. New York: Academic Press.
— and Joseph Sakumura. 1966. “A Test of a Model for Commitment.”Journal of Personality and Social Psychology
Kotler, Philip and Ravi Singh. 1981, “Marketing Warfare in the 1980’s.”Journal of Business Strategy (Winter):30–34.
Millar, Murray G. and Abraham Tessar. 1986. “Thought-Induced Attitude Change: The Effects of Schema Structure and Commitment.”Journal of Personality and Social Psychology
Morgan, Robert M. and Shelby D. Hunt. 1994. “The Commitment-Trust Theory of Relationship Marketing.”Journal of Marketing
Mowday, Richard T., Richard M. Steers, and Lyman W. Porter. 1979. “The Measurement of Organizational Commitment.”Journal of Vocational Behavior
—, Lyman W. Porter, and Richard M. Steers. 1982.Employee-Organization Linkages: The Psychology of Commitment, Absenteeism, and Turnover. New York: Academic Press.
Muncy, James D.. 1983. “An Investigation of the Two-Dimensional Conceptualization of Brand Loyalty.” Ph. D. dissertation, Texas Tech University, Lubbock, TX.
Oliva, Terence A., Richard L Oliver, and Ian C. MacMillan. 1992. “A Catastrophe Model for Developing Service Satisfaction Strategies.”Journal of Marketing
Oliver, Richard L. 1980. “A Cognitive Model of the Antecedents and Consequences of Satisfaction Decisions.”Journal of Marketing Research
Pritchard, Mark P. and Dennis R. Howard. 1997. “The Loyal Traveler: Examining a Typology of Service Patronage.”Journal of Travel Research 35(Spring):2–10.
Robertson, Thomas S. 1976. “Low-Commitment Consumer Behavior.”Journal of Advertising Research 16(April):19–24.
Rosenberg, Milton J. 1960. “An Analysis of Affective-Cognitive Consistency.” inAttitude Organization and Change: An Analysis of Consistency Among Attitude Components. Eds. M. J. Rosenberg, C. I. Hovland, W. J. McQuire, R. P. Abelson, and J. W. Brehm. New Haven, CT: Yale University Press, 15–64.
Ruekert, Robert W. and Gilbert A. Churchill, Jr. 1984. “Reliability and Validity of Alternative Measures of Channel Member Satisfaction.”Journal of Marketing Research
Salancik, G. R. 1977. “Commitment and the Control of Organizational Behavior and Belief.” inNew Directions in Organizational Behavior. Eds. B. M. Staw and G. R. Salancik. Chicago: St. Clair, 1–54.
Schulz, Don E. 1998. “Are We Too Loyal to Our Concept of Loyalty?”Marketing News 32(13):11.
Selin, S., D. R. Howard, E. Udd, and T. Cable. 1988. “An Analysis of Consumer Loyalty to Municipal Recreation Programs.”Leisure Sciences
Shamir, Boas. 1988. “Commitment and Leisure.”Sociological Perspectives 31(April):238–258.
Solomon, Michael R. 1983. “The Role of Products as Social Stimuli: A Symbolic Interactionist Perspective.”Journal of Consumer Research
Tesser, Abraham and Christopher Leone. 1977. “Cognitive Schema and Thought as Determinants of Attitude Change.”Journal of Experimental Social Psychology
Tinsley, Howard E. A. and Diane J. Tinsley. 1987. “Uses of Factor Analysis in Counseling Psychology Research.”Journal of Counseling Psychology
Zaichkowsky, Judith Lynne. 1985. “Measuring the Involvement Construct.”Journal of Consumer Research