Skip to main content
SpringerLink
Log in

Towards Another Place? The regulation of artwork and place re-branding

  • Special Issue Paper
  • Published:
Place Branding and Public Diplomacy Aims and scope Submit manuscript

Abstract

This paper presents a case study of Antony Gormley's Another Place to explore the role that the land use planning system plays in mediating and regulating the developmental impacts of public art activities in the public interest. It describes the public policy process of securing development rights with respect to a temporary and then a permanent art installation, and considers how the positive and potentially detrimental impacts of the artwork were contested and deliberated. The discussion examines how the re-imaging, economic, and cultural benefits were balanced against environmental and conservation objectives, and health and safety concerns. The paper explores the scalar complexity of public policy choices in the sphere of cultural regeneration policy where different cultural values come together in the regulatory theatre of land use planning decision-making. The paper argues that the statutory planning system has an important role to play in creating the necessary democratic space so as to determine whether development should proceed, and in providing the necessary management and enforcement regimes to monitor and regulate developmental impacts over the longer term.

This is a preview of subscription content, log in via an institution to check access.

Access this article

Log in via an institution

Price excludes VAT (USA)
Tax calculation will be finalised during checkout.

Instant access to the full article PDF.

Institutional subscriptions

Figure 1
Figure 2
Figure 3
Figure 4
Figure 5

Notes

  1. Quoted in Ward, D. (2006a)‘Gormley's iron men will have to go, planning committee rules’, The Guardian, Friday, 20 October.

References

  • Adcock, B. (1984) ‘Regenerating Merseyside docklands: The Merseyside development corporation, 1981–1984’, Town Planning Review, Vol. 55, pp. 265–289.

    Article  Google Scholar 

  • Arts Council England, North West (2005). News, Issue No. 18, October, Manchester.

  • Barker, K. (2006) ‘Barker Review of Land Use Planning. Final Report — Recommendations’, HMSO, London, UK.

  • Booth, P. (1995) ‘Zoning or discretionary action: Certainty and responsiveness in implementing planning policy’, Journal of Planning Education and Research, Vol. 14, No. 2, pp. 103–112.

    Article  Google Scholar 

  • Booth, P. (2002) ‘Nationalising development rights: The feudal origins of the British planning system’, Environment and Planning B: Planning and Design, Vol. 29, No. 1, pp. 129–139.

    Article  Google Scholar 

  • Cameron, S. and Coafee, J. (2005) ‘Art, gentrification and regeneration — From artist as pioneer to public arts’, European Journal of Housing Policy, Vol. 5, No. 1, pp. 39–58.

    Article  Google Scholar 

  • Couch, C. (2003) ‘City of Change and Challenge. Urban Planning and Regeneration in Liverpool’, Ashgate, London, UK.

  • Couch, C. and Dennemann, A. (2000) ‘Urban regeneration and sustainable development in Britain. The example of the Liverpool Ropewalks partnership’, Cities, Vol. 17, No. 2, pp. 137–147.

    Article  Google Scholar 

  • Davies, A. R. (2001) ‘Hidden or hiding? Public perceptions of participation in the planning system’, Town Planning Review, Vol. 72, No. 2, pp. 193–216.

    Google Scholar 

  • Department of the Environment, Transport and the Regions/Commission for Architecture and the Built Environment (2000) ‘By Design — Urban Design in the Planning System: Towards Better Practice’, DETR, London, UK.

  • Evans, G. (2005) ‘Measure for measure: Evaluating the evidence of culture's contribution to regeneration’, Urban Studies, Vol. 42, No. 5/6, pp. 959–983.

    Article  Google Scholar 

  • Gertner, D. and Kotler, P. (2004) ‘How can a place correct a negative image?’, Place Branding, Vol. 1, No. 1, pp. 50–57.

    Article  Google Scholar 

  • Gray, C. (2002) ‘Local government and the arts’, Local Government Studies, Vol. 28, No. 1, pp. 77–90.

    Article  Google Scholar 

  • Gray, C. (2004) ‘Joining-up or tagging on? The arts, cultural planning and the view from below’, Public Policy and Administration, Vol. 19, No. 2, pp. 38–49.

    Article  Google Scholar 

  • Gray, C. (2006) ‘Managing the unmanageable: The politics of cultural planning’, Public Policy and Administration, Vol. 21, No. 2, pp. 102–113.

    Article  Google Scholar 

  • Griffiths, R. (2006) ‘City/culture discourses: Evidence from the competition to select the European Capital of Culture 2008’, European Planning Studies, Vol. 14, No. 4, pp. 415–430.

    Article  Google Scholar 

  • Hall, T. and Robertson, I. (2001) ‘Public art and urban regeneration: Advocacy, claims and critical debates’, Landscape Research, Vol. 26, No. 1, pp. 5–26.

    Article  Google Scholar 

  • Healey, P. and Shaw, T. (1993) ‘Planners, plans and sustainable development’, Regional Studies, Vol. 27, No. 8, pp. 769–776.

    Article  Google Scholar 

  • Jones, P. and Wilks-Heeg, S. (2004) ‘Capitalising culture: Liverpool 2008’, Local Economy, Vol. 19, No. 4, pp. 341–360.

    Article  Google Scholar 

  • Kong, L. (2000) ‘Culture, economy, policy: Trends and developments’, Geoforum, Vol. 31, pp. 385–390.

    Article  Google Scholar 

  • McCarthy, J. (2006) ‘Regeneration of cultural quarters: Public art for place image or place identity?’, The Journal of Urban Design, Vol. 11, No. 2, pp. 243–262.

    Article  Google Scholar 

  • Merseyside Information Service (2001) ‘Quality of Coastal Towns. Merseyside Coastal Visitor Research 2000’, Vol. 6 Merseyside Information Service, Liverpool, UK.

  • Montgomery, J. (1990) ‘Cities and the art of cultural planning’, Planning Practice & Research, Vol. 5, No. 3, pp. 17–24.

    Article  Google Scholar 

  • Moore, V. (2005) ‘Planning Law: A Practical Approach’, 9th edn, Blackstone Press, London, UK.

  • Office of the Deputy Prime Minister (2001) ‘Planning: Delivering a Fundamental Change’, ODPM, London, UK.

  • Office of the Deputy Prime Minister (2004) ‘Planning Policy Statement 12: Local Development Frameworks’, ODPM, London, UK.

  • Office of the Deputy Prime Minister (2005) ‘Planning Policy Statement 1: Delivering Sustainable Development’, ODPM, London, UK.

  • Papadopoulos, N. (2004) ‘Place branding: Evolution, meaning and implications’, Place Branding, Vol. 1, No. 1, pp. 36–49.

    Article  Google Scholar 

  • Parkinson, M. and Bianchinni, F. (1990) ‘Cultural policy and urban regeneration in liverpool: A tale of missed opportunities’, Paper presented to the Conference ‘Cultural Policy and Urban Regeneration: The West European Experience’, Liverpool, October.

  • Peel, D. and Lloyd, M. G. (2005) ‘Development plans, lesson-drawing and model policies in Scotland’, International Planning Studies, Vol. 10, No. 3/4, pp. 265–287.

    Article  Google Scholar 

  • Peel, D. and Lloyd, M. G. (2006a) ‘The land use planning system in Scotland — But not as we know it!’, Scottish Affairs, Vol. 57, pp. 90–111.

    Article  Google Scholar 

  • Peel, D. and Lloyd, M. G. (2006b) ‘Model policies for land use and the environment: Towards a critical typology’, European Environment, Vol. 16, pp. 321–335.

    Article  Google Scholar 

  • Peel, D. and Lloyd, M. G. (2007) ‘Community planning and land use planning in Scotland — Towards a constructive interface?’, Public Policy and Administration, Vol. 22, No. 3, pp. 353–366.

    Google Scholar 

  • Poxon, J. (2000) ‘Solving the development plan puzzle in Britain: Learning lessons from history’, Planning Perspectives, Vol. 15, pp. 73–89.

    Article  Google Scholar 

  • Pratt, A. (2005) ‘Cultural industries and public policy’, International Journal of Cultural Policy, Vol. 11, No. 1, pp. 31–34.

    Article  Google Scholar 

  • Prior, A. (2005) ‘UK planning reform: A regulationist interpretation’, Planning Theory & Practice, Vol. 6, No. 4, pp. 465–484.

    Article  Google Scholar 

  • Sefton Coast Partnership (2004) ‘Annual Report 2004’, Sefton Coast Partnership, Sefton, UK.

  • Sefton Borough Partnership (2002) ‘Neighbourhood Renewal Strategy’, Sefton Borough Partnership, Sefton, UK.

  • Sefton Metropolitan Council (2005) ‘Planning Report S/2005/0164’, Sefton Metropolitan Council, Sefton, UK.

  • Sefton Metropolitan Council (2006) ‘Planning Report S/2006/0779’, Sefton Metropolitan Council, Sefton, UK.

  • Sefton Metropolitan Council (2007) ‘Planning report S/2007/0031’, Sefton Metropolitan Council, Sefton, UK.

  • Selwood, S. (1995) ‘The Benefits of Public Art: The Polemics of Permanent Art in Public Places’, Policy Studies Institute, London, UK.

  • Ward, D. (2006a) ‘Gormley's iron men will have to go, planning committee rules’, The Guardian, 20 October.

  • Ward, D. (2006b) ‘Making waves’, The Guardian, 18 October.

  • Wood, R., Handley, J. and Kidd, S. (1999) ‘Sustainable development and institutional design: The example of the Mersey basin campaign’, Journal of Environmental Planning and Management, Vol. 42, No. 3, pp. 341–354.

    Article  Google Scholar 

Download references

Author information

Authors and Affiliations

  1. Department of Civic Design, University of Liverpool, The Gordon Stephenson Building, 74 Bedford Street South, Liverpool, L69 7ZQ, UK

    Deborah Peel

Authors
  1. Deborah Peel
    View author publications

    You can also search for this author in PubMed Google Scholar

  2. Michael Gregory Lloyd
    View author publications

    You can also search for this author in PubMed Google Scholar

Corresponding author

Correspondence to Deborah Peel.

Rights and permissions

Reprints and permissions

About this article

Cite this article

Peel, D., Lloyd, M. Towards Another Place? The regulation of artwork and place re-branding. Place Brand Public Dipl 3, 268–279 (2007). https://doi.org/10.1057/palgrave.pb.6000070

Download citation

  • Received:

  • Revised:

  • Published:

  • Issue Date:

  • DOI: https://doi.org/10.1057/palgrave.pb.6000070

Keywords

Search

Navigation