Journal of International Business Studies

, Volume 39, Issue 4, pp 540–561

Comparing capitalisms: understanding institutional diversity and its implications for international business


DOI: 10.1057/palgrave.jibs.8400375

Cite this article as:
Jackson, G. & Deeg, R. J Int Bus Stud (2008) 39: 540. doi:10.1057/palgrave.jibs.8400375


This paper examines the role of institutional analysis within the field of international business (IB) studies. Within IB, institutions matter, but the view of institutions tends to be “thin”, utilizing summary indicators rather than detailed description, and thus approaches institutions as unidimensional “variables” that impact on particular facets of business activity. This paper argues that IB research would be usefully advanced by greater attention to comparing the topography of institutional landscapes and understanding their diversity. A number of alternative case-based approaches are outlined that draw on a growing “comparative capitalisms” literature in sociology and political science. The paper develops a number of empirical examples to show the utility and limits of these approaches for IB scholars.


comparative thinkingcase theoretic approachesinstitutional theoryeconomic sociologybusiness and societyMNE–host country relations

Copyright information

© Academy of International Business 2008

Authors and Affiliations

  1. 1.Department of Management, King's College LondonUK
  2. 2.Political Science Department, Temple UniversityPhiladelphiaUSA