A Microeconomic View of Data Mining
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We present a rigorous framework, based on optimization, for evaluating data mining operations such as associations and clustering, in terms of their utility in decision-making. This framework leads quickly to some interesting computational problems related to sensitivity analysis, segmentation and the theory of games.
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- A Microeconomic View of Data Mining
Data Mining and Knowledge Discovery
Volume 2, Issue 4 , pp 311-324
- Cover Date
- Print ISSN
- Online ISSN
- Kluwer Academic Publishers
- Additional Links
- market segmentation
- Industry Sectors
- Author Affiliations
- 1. Department of Computer Science, Cornell University, Ithaca, NY, 14853
- 2. Computer Science Division, Soda Hall, UC Berkeley, CA, 94720
- 3. IBM Almaden Research Center, 650 Harry Road, San Jose, CA, 95120