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Intertemporal Bargaining in Habit

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A Letter to this article was published on 01 April 2017

Abstract

Lewis ascribes the stubborn persistence of addictions to habit, itself a normal process that does not imply lack of responsiveness to motivation. However, he suggests that more dynamic processes may be involved, for instance that “our recurrently focused brains inevitably self-organize.” Given hyperbolic delay discounting, a reward-seeking internal marketplace model describes two processes, also normal in themselves, that may give rise to the “deep attachment” to addictive activities that he describes: (1) People learn to interpret current choices as test cases for how they can expect to choose in the future, thus recruiting additional incentive (willpower) against a universal tendency to temporarily prefer smaller, sooner to larger, later rewards. However, when this incentive is not enough, the same interpretation creates incentive to abandon the failed area, leading to the abstinence violation effect and a localized weak will. (2) Normal human value does not come entirely, or even mainly, from expectation of external rewards, but is generated endogenously in imagination. Hyperbolic discounting provides an account of how we learn to cultivate the hedonic importance of occasions for endogenous reward by building appetite. In this account, expectations of the far future have to be rewarded endogenously if they are be as important as currently rewarded alternatives; and this importance is prone to collapse. Both will and hedonic importance are recursive and thus hard to study by controlled experiment, but do represent modelable, reward-based hypotheses about the dynamic nature of habit.

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Notes

  1. From ventral to dorsal striatum in rats, or the analogous dorsomedial to dorsolateral striatum in humans [3].

  2. Even pains and negative emotions must compete for attention by a positive value up front, experienced as an urge [65].

  3. The “intrinsic” rewards that roboticists have begun to model are still inborn, “inherently interesting or enjoyable” [66, 67].

  4. People sometimes value even recent experiences by some means other than the summation of momentary values found over multiple trials with nonhumans [68]. In a pioneering project to observe directly how people evaluate visceral experiences, Kahneman and his co-workers found that “decision utility” is not the integral of momentary experiences [69]. That is, a subject’s estimate of how painful a just-passed laboratory procedure was is the sum of her most extreme and most recent memories of it. So, for instance, adding a period of lesser discomfort at the end of a colonoscopy leads subjects to rate it less aversive. The subjects seem to have been sampling their component experiences rather than adding them up, and doing so without regard to their durations.

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Acknowledgements

This material is the result of work supported with resources and the use of facilities at the Department of Veterans Affairs Medical Center, Coatesville, PA, USA. The opinions expressed are not those of the Department of Veterans Affairs or of the US Government.

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Ainslie, G. Intertemporal Bargaining in Habit. Neuroethics 10, 143–153 (2017). https://doi.org/10.1007/s12152-016-9294-3

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