1 Introduction

The literature provides robust evidence of an asymmetry around zero in the frequency distribution of U.S. firms’ earnings surprises (i.e., analyst forecast errors), suggesting a systematic tendency of firms to meet or just beat rather than just miss analyst expectations (Degeorge et al. 1999; Brown 2001; Abarbanell and Lehavy 2003; Dechow et al. 2003). The common explanation for this is that firms systematically manage earnings to meet expectations (e.g., Degeorge et al. 1999), and subsequent research frequently categorizes firms as suspected of managing earnings when their earnings meet or just beat analyst expectations (e.g., Cheng and Warfield 2005; Lim and Tan 2008; Fang et al. 2015).

However, empirical evidence on the earnings management explanation is mixed. We show that strategic analyst forecast pessimism provides an important alternative explanation. Strategic forecast pessimism refers to sell-side analysts understating their public forecasts relative to their private expectations about a firm’s earnings. Incentives to issue pessimistic forecasts are rooted in analysts’ relations with firms’ management (e.g., Francis and Philbrick 1993; Lim 2001). One way in which analysts can maintain good relations with managers is by slightly understating their forecasts and thus helping firms meet or just beat expectations. Empirical studies show that analysts obtain informational benefits from such behavior, by documenting relations between forecast pessimism and analysts’ subsequent forecast accuracy and career outcomes (Ke and Yu 2006; Hilary and Hsu 2013). Recent research also suggests that, even after SEC Regulation Fair Disclosure (Reg FD), private communication with management remains widespread and continues to figure in analyst research (Brown et al. 2015).Footnote 1

Our premise is that ex ante forecast pessimism (i.e., the forecast is lower than the analyst’s expectation) can differ from ex post forecast pessimism (i.e., a positive earnings surprise) because analysts generally face uncertainty about the earnings outcome. This uncertainty can be defined as the imprecision of the information signals analysts use when generating a point estimate earnings expectation. This precision is determined by both the precision of public information (i.e., the predictability of earnings given publicly available information) and the precision of analysts’ unique private information.

When analysts’ information about earnings is relatively precise, the range of earnings outcomes around their point estimate is relatively small. A smaller range leads to a greater likelihood that a slightly understated forecast will actually induce a positive surprise when earnings are announced.Footnote 2 Thus, given the incentives to please managers, the ability of analysts to be strategically pessimistic relates positively to the precision of their information. Accordingly, we hypothesize that the likelihood that a firm’s earnings just beat analyst expectations (i.e., the firm reports a small positive earnings surprise) is negatively associated with earnings forecast uncertainty.

We test our hypothesis using a large sample of U.S. firms’ quarterly earnings surprises over the period 1993–2013. Earnings forecast uncertainty is measured using analyst forecast dispersion, which is the standard deviation of individual analysts’ latest forecasts before earnings announcements (e.g., Barron and Stuerke 1998; Clement et al. 2003). In initial descriptive analyses, we document a strong link between the sign of small earnings surprises and levels of earnings forecast uncertainty. Specifically, we find that earnings that ultimately just beat analyst expectations are associated with substantially lower forecast dispersion before earnings announcements than earnings that just miss expectations. The average dispersion in firm-quarters with an earnings surprise of –1 cents or –2 cents per share is about 50 % higher than the average dispersion in firm-quarters with a small positive surprise of similar magnitude.

We formally test our hypothesis using a multiple logistic regression framework that explains the likelihood that firms report a small positive (1 or 2 cents) versus a small negative (–1 or –2 cents) earnings surprise, and control for an array of other determinants of earnings surprises. Regression results reveal a strong negative relation between earnings forecast uncertainty and the likelihood that firms just beat instead of just miss analyst expectations. This relation is statistically and economically highly significant and—given the link between uncertainty and analysts’ ability to issue slightly pessimistic forecasts—supports the notion that strategic forecast pessimism helps shape the distribution of earnings surprises around zero.

We also examine other subsets of the earnings surprise distribution that are commonly used to capture earnings management. We predict that earnings forecast uncertainty becomes even more salient when considering the likelihood that a firm reports a 0 or 1 cent earnings surprise because, statistically, firms are more likely to report a small earnings surprise when analysts face little uncertainty. When we introduce variables that capture whether firms report a 0 or 1 cent surprise relative to (1) all other surprises and (2) all negative surprises, respectively, the empirical results confirm that the relation with earnings forecast uncertainty strengthens. For instance, we find that an inter-quartile reduction in forecast dispersion increases the conditional probability that a firm reports a 0 or 1 cent surprise from 14 to 35 %.

We illustrate the implications of our findings by examining potential research settings that make use of the above subsets of the earnings surprise distribution. Specifically, we examine the consequences of controlling for earnings forecast uncertainty for the relation between small positive earnings-surprise incidence and variables that capture constraints on firms’ ability to manage earnings. We show that each of these variables is both negatively related to small positive surprise incidence and positively related to forecast dispersion. After controlling for dispersion, most of the significant relations with small positive earnings-surprise incidence disappear. In other words, controlling for analysts’ ability to strategically issue pessimistic forecasts can overturn conclusions about earnings management.

We do several additional tests that rule out alternative explanations. First, we introduce an alternative measure of earnings forecast uncertainty that exploits information on the relative precision of individual analysts’ prior forecasts issued for other firms and again find a strong negative association with the likelihood of small positive earnings surprises. Second, we show that our results are not driven by firms’ use of (and ability to use) earnings management, expectations management, or the relation between dispersion and future firm performance. Third, we show that our findings are not simply an artifact of previously documented relations between uncertainty and analyst forecast optimism.

This study contributes to the earnings discontinuity literature.Footnote 3 The common explanation for the asymmetry in the earnings surprise distribution is earnings management, although empirical evidence for this explanation is limited and mixed.Footnote 4 Durtschi and Easton (2005) provide an alternative perspective and interpret the earnings surprise distribution in terms of the magnitude of optimistic versus pessimistic analyst forecast errors. They show that pessimistic forecast errors are smaller than optimistic ones, and conclude that forecast error patterns provide an alternative explanation for the asymmetry around zero earnings surprise: positive surprises cluster around zero, while negative surprises spread away from zero. By showing how forecast uncertainty maps into both the magnitude and sign of forecast errors, we provide an explanation for why forecast pessimism is concentrated in smaller earnings surprises.

Our findings have important implications for research designs that employ the incidence of zero and small positive earnings surprises to capture constructs related to earnings management.Footnote 5 We show that these designs are more likely to sort samples based on earnings forecast uncertainty than on earnings management, and that controlling for dispersion can materially change inferences in settings where a variable of interest relates to uncertainty. We expect these implications to apply to a wider range of settings, given that variables of interest are commonly related to a firm’s information environment. Moreover, the relation between forecast uncertainty and the sign of earnings surprises is likely to be important for studies that rely on signed earnings surprises in other contexts, such as when modeling predictable variation in analysts’ forecast errors (e.g., Hughes et al. 2008; Mohanram and Gode 2013; So 2013).

2 Background and hypothesis development

Degeorge et al. (1999) document a strong asymmetry around zero in the frequency distribution of U.S. firms’ quarterly earnings surprises and show that firms are substantially more likely to just beat rather than just miss analyst forecasts. Brown (2001) finds this asymmetry has strengthened over time, and Dechow et al. (2003) find a similar pattern for annual earnings surprises. The financial media also commonly acknowledge the tendency of firms to beat rather than miss analyst earnings forecasts, even in economic downturns when firms’ earnings are weak (Zweig 2011; Jakab 2013).

In this study, we examine the role of predictable variation in sell-side analyst forecast errors in explaining this phenomenon. Forecast errors arise because the information analysts use to generate their forecasts is not perfect. Analysts have incentives to minimize their forecast errors by generating and acquiring better information, as prior research suggests that forecast accuracy matters to them because of career and reputational concerns.Footnote 6 This suggests that rational analysts can be expected to issue forecasts that reflect their best estimate of a firm’s future earnings.

At the same time, analysts face incentives to issue forecasts that deviate from their best estimate (e.g., Lim 2001; Hong and Kubik 2003). Such strategically biased forecasts may arise from analysts’ attempts to win trading commissions for the brokerages they work for (e.g., Cowen et al. 2006), from efforts to acquire investment banking deals (e.g., Lin and McNichols 1998), and from attempts to ingratiate themselves with firm managers to obtain privileged access to information (e.g., Francis and Philbrick 1993). For instance, Lim (2001) models analysts’ trade-off between issuing their best-estimate forecasts and issuing biased forecasts that increase access to management. Access to management increases the precision of analysts’ estimates and thereby reduces expected forecast errors.

Whether strategic forecast bias is optimistic (i.e., the forecast is above the analyst’s best estimate) or pessimistic (i.e., the forecast is below the best estimate) depends on analysts’ specific incentives and the forecast horizon. Brokerage trading commissions and investment banking typically induce incentives for forecast optimism.Footnote 7 Incentives to please managers lead to both optimism in long-horizon forecasts to support high market valuations (Dechow et al. 2000; Bradshaw et al. 2006) and pessimism in short-horizon forecasts to help firms meet or beat expectations. Ke and Yu (2006) and Hilary and Hsu (2013) present empirical evidence suggesting that analysts obtain benefits from short-horizon pessimism in terms of greater access to management and more consistent and influential forecasts.

Meeting analysts’ earnings expectations matters to firms because of the negative consequences of missing expectations (e.g., Skinner and Sloan 2002; Frankel et al. 2010). In addition, managers prefer small positive earnings surprises and therefore slightly understated analyst earnings forecasts. Survey evidence by Graham et al. (2005) suggests that managers believe that large earnings surprises negatively influence investor perceptions of the predictability of firm performance and increase the cost of capital. Based on their interviews with CFOs, Graham et al. (2005, 43) note, “When asked about whether they would prefer to meet or to beat the earnings target, several CFOs say they would rather meet (or slightly beat) the earnings target rather than positively surprising the market in a big way every quarter.”

The costs that firms incur from more volatile earnings surprises are unlikely to be overcome by the benefits of reporting large positive surprises, for two reasons. First, Freeman and Tse (1992) document that the marginal stock price benefits of beating expectations decrease sharply with the magnitude of earnings surprises. In other words, the marginal benefits to managers of beating expectations by a large versus a small amount are much smaller than the marginal benefits of meeting versus missing expectations.Footnote 8 Second, stock prices respond to analyst forecast revisions (e.g., Lys and Sohn 1990; Stickel 1991), which implies that when analysts are overly pessimistic before earnings announcements, the negative pricing effects of understated forecasts are likely to outweigh the positive consequences of beating expectations by a greater margin.

Given managers’ preference for small positive earnings surprises, the extent to which analysts can please managers depends on their ability to induce such surprises. This ability, in turn, depends on the precision of analysts’ information. Consider the contrast between the required strategic bias for a firm with relatively low uncertainty—for example, with an expected range of possible earnings outcomes of 18–22 cents per share—and the required strategic bias for a firm with relatively high uncertainty—for example, with an expected range of possible earnings outcomes of 0–40 cents per share. Assume the analyst privately has an ex ante 20 cents point estimate expectation for both firms (i.e., the mid-point of both ranges). To obtain a similar probability of a small positive earnings surprise for both firms ex post, the analyst would have to pessimistically bias the forecast for the high uncertainty firm by a much larger amount than for the low uncertainty firm. Such larger bias is costly to the analyst because of the expected increase in forecast error. As a result, the analyst’s forecast is much less likely to display ex post pessimism for the high uncertainty firm than for the low uncertainty firm.

To summarize, given the existence of incentives for analysts to induce strategic pessimism in their forecasts, we posit that analysts’ ability to slightly understate their forecasts and please managers is greater when their information signals about a firm’s future earnings are more precise. We therefore predict that when earnings forecast uncertainty is relatively low, firms are more likely to report earnings that just beat rather than just miss consensus analyst expectations. Our main hypothesis is stated below (in alternative form):

H1

The likelihood that a firm reports earnings that just beat instead of just miss consensus analyst expectations is negatively related to earnings forecast uncertainty.

3 Research design

3.1 Sample selection

Table 1 presents the sample selection procedure. Our initial sample consists of all quarterly earnings per share (EPS) forecasts in the I/B/E/S unadjusted detail file for U.S. firms with fiscal quarters ending in 1993–2013.Footnote 9 We require actual EPS data from I/B/E/S and retain each analyst’s latest forecast before the quarterly earnings announcement. The sample is restricted to firm-quarters with at least three individual forecasts, as in, for example, Ke and Yu (2006). We drop late earnings announcements that occur more than 180 calendar days after fiscal quarter-end, and, following standard I/B/E/S methodology, we remove stale forecasts made more than 180 days before the quarterly earnings announcement.Footnote 10 We merge the I/B/E/S sample with CRSP and Compustat and restrict the sample to firms that have nonnegative total assets and are listed on NYSE, AMEX, or NASDAQ. We delete utilities and financial services firms (SIC codes 4400–4999 and 6000–6499) and obtain a final sample of 118,730 firm-quarter observations after eliminating observations with missing data to compute our main regression variables.Footnote 11

Table 1 Sample selection

The quarterly earnings surprise (SURPRISE) is defined as actual EPS less our consensus forecast, which is calculated as the mean of individual analysts’ latest EPS forecasts.Footnote 12 Before taking the difference between actual earnings and the consensus forecast, both figures are rounded to cents per share to ensure consistency with the presentation of these numbers in press releases and financial media. Based on SURPRISE, we create three dependent variables.

The first variable captures the incidence of small positive versus negative surprises. Just beat versus just miss is an indicator variable that equals 1 for positive 1 and 2 cent earnings surprises and 0 for small negative surprises of 1 or 2 cents per share. Although we are unaware of prior literature using this specific classification, it is best suited in our setting to test H1. The design of Singer and You (2011) comes closest to our classification, except theirs focuses on price-scaled earnings surprises. McVay et al. (2006), Brown and Pinello (2007), and Shon and Veliotis (2013) do focus on unscaled surprises, but they include 0 cent surprises as small “beats.” Our choice to focus on 1 and 2 cent surprises, though arbitrary, is driven by our motivation to obtain a reasonable small interval around zero while also maintaining enough observations for the analyses. Results are not affected by choosing alternative intervals around zero and extend to examining positive versus negative surprises of any magnitude.

Given managers’ (Graham et al. 2005), investors’ (Keung et al. 2010), and academics’ emphasis on zero and small earnings surprises, we also create a variable Meet/just beat versus all other, which is an indicator variable that equals 1 for 0 and 1 cent earnings surprises and 0 for all other surprises (e.g., Cheng and Warfield 2005; Lim and Tan 2008; Brochet et al. 2015). We create a similar variable, Meet/just beat versus miss, that equals 0 only for negative earnings surprise observations. This classification comports with studies such as that of McVay et al. (2006), except that it includes misses of any magnitude in the 0 category. This variable can provide important additional insights, since a common assumption is that firms would have missed expectations in the absence of earnings management.

3.2 Measuring earnings forecast uncertainty

Earnings forecast uncertainty is measured as the dispersion in the individual analysts’ forecasts used to construct the consensus forecast (DISP). The intuition for this measurement is that when analysts’ information precision increases, forecast dispersion decreases. Dispersion has been widely used in the literature as an empirical proxy for forecast uncertainty (e.g., Barron and Stuerke 1998; Kinney et al. 2002; Clement et al. 2003; Ke and Yu 2006). Consistent with our focus on unscaled earnings surprises, we use the unscaled standard deviation measured in cents per share (Cheong and Thomas 2011).Footnote 13

The use of dispersion as a measure of earnings forecast uncertainty has benefits and drawbacks. A clear advantage of dispersion is that it is an ex ante measure and available in real-time (Sheng and Thevenot 2012). Other proxies, such as realized earnings volatility, rely on time-series data and result in stale measures of uncertainty. A drawback of dispersion is that it is not a perfect measure of earnings forecast uncertainty (Barry and Jennings 1992; Abarbanell et al. 1995; Sheng and Thevenot 2012). In addition, while our study focuses on the uncertainty faced by individual analysts, the use of dispersion hinges on the assumption that inter-analyst variation in forecasts captures average intra-analyst uncertainty.

Barron et al. (1998) show how dispersion is conceptually related to earnings forecast uncertainty, and Barron and Stuerke (1998) provide empirical evidence that validates the use of dispersion as a proxy for earnings forecast uncertainty.Footnote 14 Evidence suggesting that lower quality disclosures are associated with greater dispersion (Lang and Lundholm 1996; Lehavy et al. 2011; Rajgopal and Venkatachalam 2011) further supports the link between dispersion and the precision of the information available to the average analyst. Lahiri and Sheng (2010) and Sheng and Thevenot (2012) provide evidence suggesting that dispersion approximates earnings forecast uncertainty for short-horizon forecasts, the forecasts we consider in this study.

3.3 Control variables

Prior studies show that firm size relates to forecast accuracy (Lang and Lundholm 1996) and analyst optimism (Das et al. 1998). We therefore control for the natural logarithm of market value of equity (MV) at the beginning of the fiscal quarter to control for firm size. Also, the evidence of Skinner and Sloan (2002) suggests that growth firms are associated with asymmetrically negative stock market reactions to negative earnings surprises, which implies that growth is associated with managers’ incentives to avoid missing expectations. We control for growth using the book-to-market ratio (BTM) at the end of the previous fiscal quarter and a variable that captures the fraction of the most recent eight quarterly earnings numbers that exceed earnings of the same quarter in the previous year (GROWTH).

We further control for market-based incentives to meet expectations by including fixed effects for each of the 84 calendar quarters in our sample, because the incidence and market reward for zero or small positive earnings surprises vary over the sample period (Keung et al. 2010).Footnote 15 Next, we calculate a firm-specific measure of stock price sensitivity to earnings news based on the earnings response coefficient (ERC) obtained from firm-specific time-series regressions of earnings announcement returns on earnings surprises. Kinney et al. (2002) show that ERCs are larger for firms with lower forecast dispersion, which implies stronger stock price declines when firms miss expectations and dispersion is relatively low. Higher ERCs imply greater price sensitivity to earnings news and potentially greater incentives to meet expectations.

Managers have incentives to meet expectations and maintain high stock prices around mergers and acquisitions (M&As). For instance, the evidence of Erickson and Wang (1999) suggests firms manage earnings around M&As to inflate stock prices in stock-for-stock mergers. At the same time, Erickson et al. (2012) show that M&A announcements lead to increases in forecast dispersion. We control for M&As by creating an indicator variable capturing whether or not M&A announcements take place in the 90 days before the quarterly earnings announcement (MNA). We further control for managers’ trading incentives to meet expectations (Richardson et al. 2004; McVay et al. 2006) by controlling for seasoned equity offering (SEO) and insider selling (INSELL) activity. We control for institutional ownership (INST), because Matsumoto (2002) suggests that managerial incentives to avoid missing expectations increase with institutional ownership.

Prior research suggests that, on average, analysts’ forecasts do not fully incorporate public news (e.g., Lys and Sohn 1990; Abarbanell 1991). We control for prior news by including variables that capture firms’ recent stock price performance (LAGRET) and the prior quarter’s seasonally differenced earnings change (LAGDQEPS). If analysts underreact to news, these variables will be positively correlated with the earnings surprise, because analyst underreaction to good (bad) news should lead to a forecast that is too low (high), which induces a positive (negative) earnings surprise.

We also control for the number of shares outstanding (SHRS), because earnings surprises more easily round to zero when a greater number of shares is used to compute EPS. Although forecast errors and dispersion tend not to vary with price per share (Cheong and Thomas 2011), we also include the natural logarithm of lagged price to control for any unobserved scale-related effects (PRICE). Since a rounded zero earnings surprise can also be driven by stock splits over the prior period, we control for splits over the year before the earnings announcement (SPLIT). We further control for the natural logarithm of analyst following by including NUMEST, the number of analysts contributing to our consensus. Lastly, HORIZON controls for the average age of the forecasts in the consensus. This control is included because late-quarter revisions in forecasts are more likely influenced by guidance (e.g., Richardson et al. 2004), and because later forecasts are likely to be based on more precise information than forecasts made earlier in the quarter.

4 Results

4.1 Descriptive statistics

Panel A of Table 2 presents descriptive statistics on earnings surprises and our dependent variables.Footnote 16 The median firm-quarter has a positive earnings surprise of 1 cent per share. The first and third quartile values of SURPRISE are −1 and +4 cents, respectively. These figures corroborate the asymmetry in the earnings-surprise distribution and comport with other studies (Cheong and Thomas 2014). Just beat versus just miss equals 1 for 67.5 % of observations, while 26.3 % of sample firm-quarters have a 0 or 1 cent earnings surprise (Meet/just beat vs. all other). Meet/just beat versus miss equals 1 in 47.5 % of cases, which suggests zero and small positive earnings surprises occur almost as frequently as negative surprises of any amount.

Table 2 Descriptive statistics

Panel B presents means of forecast dispersion by cents of earnings surprise. We find a strong V-shaped pattern for DISP across the earnings surprise distribution, which supports the use of forecast dispersion as a proxy for the average precision of information in analysts’ forecasts. Greater dispersion is associated with larger (ex post) earnings surprises. More importantly, there is a strong asymmetry in the V-shape based on the average dispersion for positive versus negative earnings surprises. Small negative surprises are associated with greater forecast uncertainty than small positive earnings surprises. The average dispersion in the −1 and −2 cents bins (2.754) is about 50 % higher than the average dispersion in the +1 and +2 cents bins (1.868). This difference is statistically highly significant. As a result of the asymmetry, we find that the 0 and +1 cent earnings surprise bins are associated with the lowest dispersion.

Figure 1 presents graphical evidence on the link between dispersion and small earnings surprises. Panel A visualizes the strongly asymmetric nature of the V-shaped relation between earnings surprises and forecast dispersion around zero earnings surprise. Panel B illustrates the relation between dispersion and the likelihood that firms just beat versus just miss expectations. When uncertainty is lowest (i.e., dispersion decile 1), firms are more likely to just beat instead of just miss expectations. As uncertainty increases, the likelihood of just beating versus just missing decreases monotonically. In fact, firms in the highest two deciles are more likely to just miss instead of just beat expectations. Focusing on 0 and +1 cent surprises relative to all other surprises and negative surprises, the strength of the relation with dispersion increases.

Fig. 1
figure 1

Relation between forecast dispersion and small earnings surprises. Panel A: Asymmetric distribution of forecast dispersion across earnings surprise bins. Panel B: Frequency of zero and small positive earnings surprises by deciles of forecast dispersion. Panel A is based on the 111,181 firm-quarters with an absolute earnings surprise smaller than or equal to 20¢ per share. Panel B is based on the full sample of 118,730 firm-quarters. See Table 1 for sample selection details. See the “Appendix” for information on the construction of the forecast dispersion measure and the earnings surprise category variables. Deciles based on forecast dispersion are constructed each calendar quarter

Panel B of Table 2 further shows that the 0 and +1 cent earnings surprise bins are also associated with the lowest average BTM, highest GROWTH, highest ERC, and most frequent MNA.Footnote 17 Consistent with analyst underreaction to news, LAGRET and LAGDQEPS are positively correlated with small positive earnings surprises. Zero and small positive surprises are also associated with the highest SHRS and SPLIT, confirming that surprises round more easily to the target level with more outstanding shares. HORIZON is greater for small positive versus small negative surprises, which is not consistent with an interpretation that small positive surprises are induced by late downward revisions in forecasts that result from expectations management.Footnote 18 All differences in average characteristics between small positive and small negative surprise firm-quarters are statistically significant, as indicated by the two rightmost columns of Panel B.

Due to the mechanical relations among MV, SHRS, and PRICE, untabulated variance inflation factors indicate potential multicollinearity. Therefore, in our analyses to follow, we exclude SHRS as a control variable. Results are qualitatively similar regardless of whether SHRS is included. Variance inflation factors for the other variables indicate no cause for concern. After excluding SHRS, the highest variance inflation factor is only 1.65 (for PRICE). Due to the right-skewness in variables DISP, MV, PRICE, and NUMEST, we use the natural logarithm of these variables in our regression analyses.Footnote 19 Because DISP can take on the value of zero, ln(DISP) is defined as the natural logarithm of 0.001 plus the standard deviation in forecasts.Footnote 20

4.2 Main results

Table 3 presents results of testing our hypothesis. All models are estimated using logit regression, and standard errors are clustered by firm and time (year-quarter). Estimation results indicate that forecast uncertainty (ln(DISP)) is significantly negatively related to the likelihood of a small positive versus a small negative earnings surprise. This finding supports H1 and suggests that, after controlling for other determinants of earnings surprises, less forecast uncertainty is associated with a greater likelihood that a firm reports earnings that just beat analyst expectations. Focusing on the other two columns of Table 3, we find that the relation with forecast uncertainty is also highly significant when we compare zero and small positive earnings surprises to all other firm-quarters or to negative surprises.

Table 3 Earnings forecast uncertainty and small positive earnings surprises

Focusing on the coefficients on the control variables in the Just beat versus just miss estimation, we find no evidence to suggest that the incidence of small positive versus small negative earnings surprises is significantly associated with our variables for management incentives to meet expectations. Of the incentive variables, only INST is significantly positively associated with the likelihood of a small positive versus a small negative surprise at p < 0.05. The significant positive coefficients on LAGRET and LAGDQEPS are consistent with earnings surprises being partly determined by the staleness of information in the consensus forecast.

In Panel B, we quantify the effect of changing the variable of interest (ln(DISP)) on the conditional probability of a small positive earnings surprise. This test measures the marginal effect of a change in earnings forecast uncertainty on the likelihood of observing a small positive earnings surprise, while controlling for the influence of other factors. Results suggest that an interquartile move from high to low dispersion is associated with a 28.7 % increase in the conditional probability that firms report a small positive instead of a small negative earnings surprise. When we increase the magnitude of the shift in forecast dispersion from the 90th to the 10th percentile, this figure even increases to 62.5 %.Footnote 21 Thus the relation we document is not only statistically significant but also economically highly significant.

The Meet/just beat versus all other indicator variable is affected by both the sign and magnitude of analysts’ forecast errors, since greater forecast uncertainty is associated with larger absolute forecast errors. Our results suggest that a move from high to low earnings forecast uncertainty is associated with a large increase in the conditional probability of identifying a zero or small positive earnings surprise from 14.0 to 34.6 %. That is, the odds that a firm is identified as meeting or just beating expectations more than double. Similarly, a move from high to low forecast uncertainty more than doubles the likelihood that a firm is identified as meeting or just beating instead of missing expectations.

Overall, these findings provide strong support for our hypothesis and suggest that variation in strategic analyst-forecast pessimism may explain the systematic tendency of firms to report zero and small positive earnings surprises. This conclusion follows from our conceptual reasoning in Sect. 2, which suggests that variation in earnings forecast uncertainty allows us to empirically identify variation in the analysts’ role in shaping small earnings surprises. Our findings are particularly important for studies that use zero and small positive earnings surprises as a screen for earnings management, since variables of interest are often correlated with a firm’s information environment. Because earnings forecast uncertainty also relates to the information environment, omitted correlated variable problems are likely to arise if uncertainty is not controlled for. We illustrate this issue in the following section.

4.3 Implications for research

We illustrate the implications of controlling for forecast uncertainty for relations between earnings surprises and three variables identified as constraints on managers’ ability to manage earnings: balance sheet “bloat” (Barton and Simko 2002), the fourth fiscal quarter (Brown and Pinello 2007), and analyst cash flow forecasts (McInnis and Collins 2011).Footnote 22 If these variables capture constraints on earnings management and our dependent variables for zero and small positive earnings surprise incidence measure variation in earnings management, we should observe negative associations between the constraint variables and our dependent variables. However, these variables are also conceptually related to earnings forecast uncertainty.

Barton and Simko (2002) suggest that prior-period earnings management translates from the income statement to the balance sheet as an overstatement of net operating assets. A firms’ ability to manage earnings upward is therefore constrained by the level of overstated net operating assets (balance sheet “bloat”). At the same time, balance sheet bloat is expected to be positively related to forecast uncertainty because past earnings management deteriorates the quality of earnings. Prior studies such as Rajgopal and Venkatachalam (2011) provide evidence suggesting that earnings quality negatively relates to forecast dispersion.

Because the fourth fiscal quarter is subject to the annual audit, prior research suggests that firms are more constrained in their ability to manage earnings in the fourth quarter (Brown and Pinello 2007). At the same time, fourth quarter earnings are likely to be more difficult to forecast, given relatively more unpredictable year-end accounting adjustments. Consistent with this notion, Mikhail et al. (1997) document significantly less accurate analyst forecasts in the fourth fiscal quarter. Lastly, McInnis and Collins (2011) suggest that analysts’ initiation of cash flow forecasts constrains managers’ ability to manage earnings to meet or beat expectations. However, DeFond and Hung (2003) show that analysts are more likely to forecast cash flows when earnings are volatile and difficult to predict.

Table 4, Panel A, presents descriptive statistics confirming that each of the three earnings management constraint variables (continuous variable BLOAT, the indicator variable Q4, and an indicator variable for cash flow forecasts, CFF) is positively correlated with forecast dispersion. Mean dispersion is substantially higher for firms in the highest quartile of balance sheet bloat (4.76) compared to firms in the other three quartiles (3.45). The fourth fiscal quarter (Q4) is associated with higher mean dispersion (4.06) than the other three quarters (3.68). Lastly, average DISP for quarters with cash flow forecasts (4.43) is substantially higher compared to firm-quarters without such forecasts (3.25).Footnote 23

Table 4 Illustration of the implications of controlling for forecast dispersion

Panel B presents results of testing the relations of BLOAT, Q4, and CFF with our dependent variables without controlling for dispersion but including our main set of control variables. Consistent with the conjecture that balance sheet bloat constrains firms’ ability to meet or just beat expectations, the coefficients on BLOAT are significantly negative in the first and third specifications. Similarly, coefficients on Q4 are significantly negative, suggesting it is more difficult to meet or just beat expectations in the fourth fiscal quarter. The coefficient on CFF is significantly negative in the second and third specifications, suggesting the ability to meet or just beat expectations is constrained by analysts’ cash flow forecasts.

In Panel C, we control for dispersion and no longer find negative significant coefficients for five out of seven cases that were significantly negative in Panel B. For BLOAT, the coefficient in the meet/just beat specification even switches from statistically insignificant to significantly positive. For Q4 and CFF, all coefficient estimates turn insignificant after we control for dispersion. These findings highlight that, given our previous findings on the importance of forecast uncertainty in explaining the incidence of zero and small positive earnings surprises, researchers should consider controlling for forecast uncertainty when examining variables that capture the incidence of small positive (and zero) earnings surprises.

5 Additional analyses

5.1 Alternative uncertainty measure

To assess the robustness of our main findings, we introduce a different measure of earnings forecast uncertainty. Specifically, we measure the uncertainty component of each analyst’s private information by computing the average individual (relative) forecast ability of analysts in the consensus. For each firm-quarter, we first identify the individual analysts that contribute to a consensus forecast. For each of these analysts, we calculate the fraction of all their absolute forecast errors over the preceding 5 years (excluding forecasts for firm i) that exceeded the median absolute consensus forecast error. We then define a new variable, INACCR, as the firm-quarter average of these figures across the individual analysts that contribute to the consensus forecast for the current firm-quarter.

Panel A of Table 5 replicates the descriptive analysis of Table 2, Panel B, for our alternative measure of earnings forecast uncertainty. We compute the quarterly decile rank of this variable to enhance the interpretation of the variation in this variable. Consistent with results for dispersion, the 0 and +1 cent surprise bins are associated with the lowest level of earnings forecast uncertainty based on our alternative measure. In addition, average INACCR is significantly lower for small positive earnings surprises, which confirms the prediction that firms are more likely to report earnings that just beat expectations when analysts’ information is more precise.

Table 5 Earnings forecast uncertainty measured by analysts’ relative information imprecision

Panel B presents results of replicating our main tests using the alternative measure. The coefficient on INACCR is significantly negative in each of the estimations. For instance, results for the Just beat versus just miss specification suggest that firms characterized by low uncertainty due to analysts’ (lack of) private information (INACCR) are significantly more likely to report earnings that just beat rather than just miss expectations. Overall, we conclude that these findings are consistent with our results using forecast dispersion, and that they further support our interpretation that variation in the precision of analysts’ information has important implications for the likelihood of identifying firms reporting a (zero or) small positive earnings surprise.

5.2 Earnings management as alternative explanation

The findings in Kinney et al. (2002) suggest that ERCs are substantially greater when forecast dispersion is relatively low. This could imply that managers have greater incentives to manage earnings to meet expectations when dispersion is low.Footnote 24 If earnings management would explain our main findings, we should observe (1) a significantly positive association between our dependent variables and variables for earnings management, and (2) a significantly stronger (i.e., more negative) relation between dispersion and our dependent variables in cases where earnings management is observed. We test this alternative story in Panel A of Table 6.

Table 6 Earnings management and expectations management as alternative explanations

We measure earnings management using an indicator variable (AAER) that captures whether a firm-quarter is identified as materially overstated in an SEC Accounting and Auditing Enforcement Release (AAER) based on the extended dataset of Dechow et al. (2011). Panel A of Table 6 shows that this AAER indicator is significantly positively associated with the meet/just beat classification (Meet/just beat vs. all other) but not with the incidence of a small positive versus a small negative earnings surprise. Focusing on the interactions of dispersion with AAER, we find that none of the coefficients is significantly negative. These results are not consistent with the conjecture that our documented negative relation between dispersion and small earnings surprise incidence is explained by earnings management.Footnote 25

5.3 The role of expectations management

Our study relates to research that suggests managers try to walk down analyst expectations with guidance (i.e., expectations management). For instance, Cotter et al. (2006) find that guidance reduces forecast dispersion and increases the likelihood that firms meet or beat analyst expectations. Note, however, that our prediction and findings should also hold in the absence of guidance. Uncertainty before earnings announcements varies for reasons other than guidance, leading to the same conceptual prediction that high uncertainty impairs analysts’ ability to slightly understate their forecasts. Moreover, many firms do not issue guidance. Nevertheless, we explore the role of earnings guidance in this section.

We examine the moderating effect of a variable that captures public guidance. If guidance explains our findings, we should observe (1) a more negative association between dispersion and our dependent variables when earnings guidance occurs, and (2) no relation between dispersion and our dependent variables when earnings guidance does not occur. To examine these predictions, we obtain data on public guidance from the I/B/E/S Guidance database. Given data coverage and the importance of public guidance post-Reg FD, we restrict the analyses to the period starting in November 2000 (n = 83,103).Footnote 26 Indicator variable GUIDE equals 1 for firm-quarters for which earnings guidance was issued and 0 otherwise.

Panel B of Table 6 presents the results of running our main analyses with an interaction term between dispersion and GUIDE. The negative and significant coefficient on the interaction term is consistent with earnings guidance contributing to our findings and suggests that guidance could be viewed as one of the mechanisms through which forecast uncertainty predicts the likelihood of a small positive earnings surprise. The coefficient on the interaction term is insignificant in the specification that predicts firms’ incidence of zero and small positive surprises. More importantly, the coefficient on dispersion remains strongly negative and significant, which suggests that our results remain strong in cases where guidance is not observed. We conclude that our findings are unlikely to be explained solely by expectations management.

5.4 Other sensitivity analyses

5.4.1 Dispersion as proxy for a moving earnings target

Dispersion could also proxy for the difficulty managers face in managing earnings to meet expectations. If lower dispersion captures a more stable earnings target that is easier to identify, it could be associated with a greater ability to manage earnings. To test this conjecture, we construct a new variable based on the variability in the consensus forecast in the period before each firm-quarter’s earnings announcement. Specifically, we compute a daily consensus for each of the 360 days before the earnings announcement based on individual forecasts outstanding prior to that day. We construct a variable TARGETVAR as a firm-quarter’s time series coefficient of variation in the daily changes in the consensus forecast.

If ability to manage earnings explains our findings, we should observe a negative association between TARGETVAR and the incidence of small positive earnings surprises. Moreover, this relation should subsume the effect of dispersion. The first regression in Panel A of Table 7 shows that dispersion and TARGETVAR are significantly positively related. The second regression confirms the existence of a significant negative association between TARGETVAR and the incidence of small positive earnings surprises. However, after including dispersion in the rightmost column, we find the coefficient on dispersion remains strongly negative, while the coefficient on TARGETVAR switches from negative to positive. We therefore conclude that it is unlikely that the ability to manage earnings, as a result of variability in the earnings target to meet or beat, explains our main findings.

Table 7 Additional sensitivity tests

5.4.2 Dispersion and future firm performance

Minton et al. (2002) show that higher forecast uncertainty firms tend to have lower future operating cash flows and earnings. To the extent that such lower performance is not fully anticipated in analysts’ earnings forecasts, our findings could capture the relation between uncertainty and ex post performance. To test this possibility, we split our sample into quartile portfolios, each calendar quarter, based on ex post earnings performance, and estimate our regressions for each of these portfolios. Panel B of Table 7 presents results of these estimations and suggests our findings are robust to partitioning on performance and are not driven by any particular portfolio of performance. We conclude that our findings are not explained by the link between forecast uncertainty and future performance.

5.4.3 Earnings forecast uncertainty and forecast optimism

Prior related research presents evidence on a relation between forecast uncertainty and optimism in longer-horizon forecasts (Ackert and Athanassakos 1997; Das et al. 1998; Lim 2001). With longer-horizon forecasts, managers prefer analysts to be overly optimistic (see the discussion in Sect. 2), and these prior studies conjecture that analysts have more to gain from pleasing managers with forecast optimism when uncertainty is relatively high. To test whether our findings are simply an outcome of the previously documented empirical relation between uncertainty and analysts’ forecast optimism, we use the same daily consensus forecasts as in subsection 5.4.1 and analyze the correlation between dispersion and just beating versus just missing over the forecast horizon.

Our prediction on forecast uncertainty and forecast pessimism implies that the negative association between dispersion and small positive earnings surprise incidence should be strongest based on forecasts measured just before the earnings announcement. This is because forecast pessimism is desirable for managers only for those short-horizon forecasts. If, instead, the negative association between dispersion and small positive earnings surprise incidence is simply an artifact of the positive relation between uncertainty and forecast optimism, we should observe the negative correlation to be driven by longer-horizon forecasts.

Figure 2 plots the cross-sectional correlation between dispersion and an indicator variable for small positive versus small negative earnings surprise incidence for each of the 360 days before the quarterly earnings announcement. The figure shows that the relation between dispersion and small positive earnings surprise incidence is driven by short-horizon forecasts. For longer-horizon forecasts, the correlation is virtually zero. Shortly before the earnings announcement, however, the correlation strengthens to around −0.23. These results are more consistent with the predicted link between uncertainty and pessimism than with a link between uncertainty and optimism. In addition, a plot of the indicator variable for small positive surprise incidence itself reveals that the temporal pattern in small positive earnings surprise frequency virtually mirrors that of the cross-sectional correlations. Overall, we conclude that our findings are not an artifact of the previously documented association between uncertainty and forecast optimism.

Fig. 2
figure 2

Additional sensitivity test: Relation between forecast dispersion and small earnings surprises over the forecast horizon. For each day in the period from 360 days to 1 day before the quarterly earnings announcement date, a consensus (mean) forecast is computed based on outstanding individual forecasts. For this purpose, we additionally use individual forecasts with “FPI” equal to 7 (two quarters ahead), 8 (three quarters ahead), 9 (four quarters ahead), and N (five quarters ahead), in order to construct a daily consensus. At each point in time, we remove stale forecasts by including only forecasts made in the most recent 180 days when computing the daily consensus. If multiple forecasts are found by the same analyst for the same firm-quarter, only the last forecast is retained. The figure displays the daily Spearman correlation between dispersion and an indicator variable for small positive earnings surprises of 1 or 2 cents (“just beat”) versus small negative earnings surprises of −1 or −2 cents (“just miss”)

6 Conclusions

Prior studies link variation in the incidence of zero and small positive earnings surprises to earnings management. We examine an alternative explanation based on strategic analyst forecast pessimism. We argue that earnings forecast uncertainty (i.e., lack of precision in analysts’ information signals about a firm’s earnings) is negatively associated with analysts’ ability to slightly understate their forecasts and help firms meet or just beat expectations. Consistent with this prediction, we show that firms with relatively low forecast uncertainty are significantly more likely to report earnings that just beat rather than just miss analyst expectations. Our results are robust to the inclusion of an array of control variables, the use of an alternative measure of forecast uncertainty, and tests of potential alternative explanations.

Our study contributes to the literature on the interpretation of the asymmetry around zero in the frequency distribution of earnings surprises and provides evidence on a relatively unexplored explanation for the asymmetry based on analysts’ forecasts. We highlight the importance of our findings for studies that employ small earnings surprises to measure constructs related to earnings management, and show that controlling for dispersion can materially change inferences in settings where a variable of interest is correlated with uncertainty. Overall, our findings are consistent with the notion that strategic analyst forecast pessimism plays a key role in explaining zero and small positive earnings surprises. These findings matter for researchers that select firms suspected of earnings management based on zero and small positive earnings surprises. Our study suggests that their samples are more likely sorted based on variation in forecast uncertainty than on earnings management.