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Strategic Alliance Formation and Structural Configuration

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Abstract

While previous research considering the emergence of strategic alliances has typically viewed their formation through a single theoretical lens, we suggest that multiple theoretical perspectives are needed to understand their complexity. This research conceptually integrates the resource-based view and institutional theory to assess variations in firm-level motivations to form strategic alliances. Applying these ideas to the context of complex environmental problems, we propose that strategic alliances typically are either competency- or legitimacy-oriented, and that four structural dimensions characterize both types of alliances—organization learning, partner diversity, governance structure, and partner relations. We present research propositions that describe how alliances differ along these dimensions, and offer an important broader perspective on alliance formation that is applicable towards understanding their strategic and social outcomes.

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Notes

  1. To search for environmentally related alliances in Thomson’s Securities Data Corporation (SDC) database, we use two search elements: alliance venture economics and industry codes (VEIC) and alliance activity codes. These codes depict the business characteristics of the alliances, as well as their primary activities. Including both search items allowed for a wider collection of alliances related to energy, recycling, waste management and disposal, environmental services, manufacturing services, industrial maintenance services, consulting services, educational services, water utility services, exploration services, and marketing services. We then undertook a content analysis to validate that the alliance was related to a complex environmental problem.

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Lin, H., Darnall, N. Strategic Alliance Formation and Structural Configuration. J Bus Ethics 127, 549–564 (2015). https://doi.org/10.1007/s10551-014-2053-7

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