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The contextualization and de-contextualization of Confucian morality: Making Confucianism relevant to China’s contemporary challenges in business ethics

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Abstract

In response to serious ethical problems in China, Confucianism is being invoked as a possible solution. We argue that to apply Confucianism as a useful resource for developing business ethics in China, two processes are needed—contextualization and de-contextualization. This paper puts Confucian moral concepts back into their original context for more accurate interpretation and better understanding, and then discusses the adjustments that need to be made before applying them in today’s business environment. Five important Confucian concepts—ren, yi, li, zhi, and xin—are examined and two suggestions are provided for the effective application of Confucian morality in business ethics in present-day China: the introduction of codified ethics and a clear focus on individual behavior.

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Acknowledgements

The authors would like to thank the Guest Editor, two anonymous reviewers and Yves Stening for their valuable comments on this paper.

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Correspondence to Bruce W. Stening.

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Liu, T.Q., Stening, B.W. The contextualization and de-contextualization of Confucian morality: Making Confucianism relevant to China’s contemporary challenges in business ethics. Asia Pac J Manag 33, 821–841 (2016). https://doi.org/10.1007/s10490-015-9415-2

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