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The Buddhist perspective on business ethics: Experiential exercises for exploration and practice

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Abstract

While Buddhism focuses on the same ethical concerns as Western ethical traditions, it provides a distinct perspective and method for dealing with them. This paper outlines the basic Buddhist perspective and then provides some experiential exercises which offer insight for self-understanding and ethical practices in business. Implications for business and ethics research are provided.

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Authors and Affiliations

  1. Baruch College, City University of New York, New York, New York, U.S.A.

    Stephen J. Gould

Authors
  1. Stephen J. Gould
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Additional information

Dr. Gould is Assistant Professor of Marketing at Baruch College of the City University of New York. His articles have appeared in such journals as theJournal of Consumer Research, Journal of Public Policy and Marketing, Psychology and Marketing, theJournal of Consumer Affairs, Imagination, Cognition and Personality, theAmerican Journal of Preventive Medicine, Sex Roles and theJournal of Health Care Marketing, among others.

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Gould, S.J. The Buddhist perspective on business ethics: Experiential exercises for exploration and practice. J Bus Ethics 14, 63–70 (1995). https://doi.org/10.1007/BF00873737

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  • DOI: https://doi.org/10.1007/BF00873737

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