Journal of Cancer Education

, Volume 25, Issue 3, pp 385–390

Physicians’ Approaches to Recommending Colorectal Cancer Screening: A Qualitative Study

Authors

    • Division of General Internal Medicine, Department of MedicineUniversity of California, San Francisco
  • Leah Karliner
    • Division of General Internal Medicine, Department of MedicineUniversity of California, San Francisco
  • Nancy Burke
    • Comprehensive Cancer CenterUniversity of California
  • Carol P. Somkin
    • Division of ResearchKaiser Permanente Northern California
  • Linda A. Pham
    • Comprehensive Cancer CenterUniversity of California
  • Rena Pasick
    • Comprehensive Cancer CenterUniversity of California
Article

DOI: 10.1007/s13187-010-0058-1

Cite this article as:
Walsh, J.M.E., Karliner, L., Burke, N. et al. J Canc Educ (2010) 25: 385. doi:10.1007/s13187-010-0058-1

Abstract

Little is known about strategies that physicians use to encourage receipt of colorectal cancer screening (CRCS). This study conducted focus groups with physicians. Twenty-seven physicians participated in four focus groups. Physicians described four categories of approaches: (1) why screening is important, (2) providing test information, (3) motivational strategies, and (4) tailoring strategies. Participants reported tailoring based on their relationship with a patient, as well as to patient gender, education, and language. Tailoring to cultural background or ethnicity was not prominent. Most physicians reported a typical approach to CRCS and reported some tailoring based on gender, education, and language, but not on ethnicity.

Keywords

Doctor–patient communicationColorectal cancer screeningQualitative research

Copyright information

© Springer 2010