The Journal of Technology Transfer

, Volume 38, Issue 3, pp 251–272

Licensing versus selling in transactions for exploiting patented technological knowledge assets in the markets for technology

Authors

  • Seongkyoon Jeong
    • Department of R&D PolicyKorea Institute of Machinery & Materials
    • IP Policy TeamKorea Institute of Intellectual Property
  • Yeonbae Kim
    • Technology Management, Economics and Policy Program (TEMEP), College of EngineeringSeoul National University
Article

DOI: 10.1007/s10961-012-9252-0

Cite this article as:
Jeong, S., Lee, S. & Kim, Y. J Technol Transf (2013) 38: 251. doi:10.1007/s10961-012-9252-0

Abstract

This paper examines the determinants of the types of technology transactions in the markets for technology. On the basis of the relationship between the characteristics of a firm’s patents and the firm’s decision on whether to license out or sell these patented technologies, we empirically analyze the determinants of the decision. We employ interlocked patent data from the representative Korean market for technology, the National Technology Bank, using a bivariate probit regression model in a theoretical framework that includes the option and transaction cost perspectives. Overall, the results show that the relationship between licensing and selling, the major alternatives in technology transactions, is strongly substitutive. The major finding of this study is that firms in markets for technology tend to prefer licensing their patents when uncertainty is low or transaction cost is high, whereas they tend to prefer selling their patents under opposite conditions.

Keywords

Technology transfer Market for technology Technology exploitation strategy Technology licensing

JEL Classification

C35 D22 D81

Copyright information

© Springer Science+Business Media, LLC 2012