Journal of Business Ethics

, Volume 88, Issue 4, pp 691–709

Lying and Smiling: Informational and Emotional Deception in Negotiation

  • Ingrid Smithey Fulmer
  • Bruce Barry
  • D. Adam Long

DOI: 10.1007/s10551-008-9975-x

Cite this article as:
Fulmer, I.S., Barry, B. & Long, D.A. J Bus Ethics (2009) 88: 691. doi:10.1007/s10551-008-9975-x


This study investigated attitudes toward the use of deception in negotiation, with particular attention to the distinction between deception regarding the informational elements of the interaction (e.g., lying about or misrepresenting needs or preferences) and deception about emotional elements (e.g., misrepresenting one’s emotional state). We examined how individuals judge the relative ethical appropriateness of these alternative forms of deception, and how these judgments relate to negotiator performance and long-run reputation. Individuals viewed emotionally misleading tactics as more ethically appropriate to use in negotiation than informational deception. Approval of deception predicted negotiator performance in a negotiation simulation and also general reputation as a negotiator, but the nature of these relationships depended on the kind of deception involved.


deceptionnegotiationnegotiation tacticsemotion in negotiationattitudes toward deception

Copyright information

© Springer Science+Business Media B.V. 2008

Authors and Affiliations

  • Ingrid Smithey Fulmer
    • 1
  • Bruce Barry
    • 2
  • D. Adam Long
    • 3
  1. 1.College of Management, Georgia Institute of TechnologyAtlantaU.S.A.
  2. 2.Owen Graduate School of Management, Vanderbilt UniversityNashvilleU.S.A.
  3. 3.Gordian Health Solutions, Inc.,FranklinU.S.A.