Journal of Business Ethics

, Volume 76, Issue 1, pp 117–135

An Analysis of Corporate Social Responsibility, Corporate Identity and Ethics Teaching in Business Schools

Authors

  • Nelarine Cornelius
    • Brunel Business SchoolBrunel University
    • School of ManagementUniversity of Bradford
  • Rana Tassabehji
    • School of ManagementUniversity of Bradford
Article

DOI: 10.1007/s10551-006-9271-6

Cite this article as:
Cornelius, N., Wallace, J. & Tassabehji, R. J Bus Ethics (2007) 76: 117. doi:10.1007/s10551-006-9271-6

Abstract

Recent events have raised concerns about the ethical standards of public and private organisations, with some attention falling on business schools as providers of education and training to managers and senior␣executives. This paper investigates the nature of, motivation and commitment to, ethics tuition provided by the business schools. Using content analysis of their institutional and home websites, we appraise their corporate identity, level of engagement in socially responsible programmes, degree of social inclusion, and the relationship to their ethics teaching. Based on published research, a schema is developed with corporate identity forming an integral part, to represent the macro-environment, parent institution, the business school and their relationships to ethics education provision. This is validated by our findings.

Keywords

business schools corporate identity corporate social responsibility ethics MBA programme

Abbreviations

AACSB

Association to Advance Collegiate Schools of Business International

CI

Corporate Identity

CSR

Corporate Social Responsibility

EETF

Ethics Education Task Force

MBA

Master of Business Administration

EMBA

Executive Master of Business Administration

Copyright information

© Springer Science+Business Media B.V. 2007