Journal of Business Ethics

, Volume 67, Issue 2, pp 191–200

Toward a Unified Theory of the CSP–CFP Link

Authors

Philosophical Foundations

DOI: 10.1007/s10551-006-9023-7

Cite this article as:
Marom, I.Y. J Bus Ethics (2006) 67: 191. doi:10.1007/s10551-006-9023-7

Abstract

This article proposes a unified theory of the relationship between corporate social performance (CSP) and corporate financial performance (CFP). The theory provides a framework for rationalizing the various and contradictory findings in past empirical research. The theory is based on the parallels between the business and CSR domains, and thus draws on models from economics.

Keywords

corporate financial performancecorporate social performanceprofit maximizationsocial productsstakeholder managementstakeholders utilityunified theory

Copyright information

© Springer Science+Business Media, Inc. 2006