Journal of Ethology

, Volume 25, Issue 3, pp 249–254

Development of preference for baby faces across species in humans (Homo sapiens)

  • Wakako Sanefuji
  • Hidehiro Ohgami
  • Kazuhide Hashiya
Article

DOI: 10.1007/s10164-006-0018-8

Cite this article as:
Sanefuji, W., Ohgami, H. & Hashiya, K. J Ethol (2007) 25: 249. doi:10.1007/s10164-006-0018-8

Abstract

Previous studies have revealed that there is a close relationship between the strength of an infant’s baby schema and the degree of its perceived cuteness. The present study investigated the development of preference for baby schema in humans by examining the recognition of the cuteness of baby faces; two studies were conducted to examine whether children’s evaluation of cuteness differed from that of adults. Facial photographs not only of humans (Homo sapiens), but a chimpanzee (Pan troglodytes), rabbits (Oryctolagus cuniculus), dogs (Canis familiaris) and cats (Felis sylvestris catus) at different ages were used as stimuli. The volunteers were requested to rank these photographs in order of cuteness. Study 1 suggested that there was a range of period during which adults perceived the faces of these five species to be the cutest. Study 2 indicated that children’s judgment of cuteness closely corresponded to that of the adults. In conclusion, the preference for baby schema is observed in humans even before they get to be sexually mature enough to reproduce. Childhood preference for baby schema might be the basis of social learning, including caretaking behaviors.

Keywords

Baby schemaPreferenceCutenessHumanCross-species

Copyright information

© Japan Ethological Society and Springer 2006

Authors and Affiliations

  • Wakako Sanefuji
    • 1
  • Hidehiro Ohgami
    • 2
  • Kazuhide Hashiya
    • 2
  1. 1.Graduate School of Human-Environment StudiesKyushu UniversityFukuokaJapan
  2. 2.Faculty of Human-Environment StudiesKyushu UniversityFukuokaJapan