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Factors influencing suppliers’ participation in private electronic markets

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Abstract

This study is intended to identify factors, which influence suppliers’ participation in the private electronic market (PEM). The results of this study show that many suppliers do not recognize the potential benefits that PEM could offer and they do not believe their off-line relationships with a buyer could be transferred to on-line. Thus, buyers need to convince their suppliers that PEM is not just a price based marketplace but instead a business model where mutual benefits can be achieved based on existing trust relationships between a buyer and limited number of qualified suppliers.

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Authors and Affiliations

  1. Department of Management, University of Nebraska-Lincoln, 209 CBA, Lincoln, NE, 68588-0491, USA

    Sang M. Lee

  2. Jones School of Business, SUNY-Geneseo, 103 South Hall, 1 College Circle, Geneseo, NY, 14454, USA

    Seong-bae Lim

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  1. Sang M. Lee
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  2. Seong-bae Lim
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Correspondence to Sang M. Lee.

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Lee, S.M., Lim, Sb. Factors influencing suppliers’ participation in private electronic markets. Service Business 1, 41–62 (2007). https://doi.org/10.1007/s11628-006-0005-8

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  • DOI: https://doi.org/10.1007/s11628-006-0005-8

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