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  • Book
  • © 2013

Consumer attitudes to food quality products

  • Devotes special attention to the consumer and gives insight into an area of knowledge still very much in development
  • Intended to enhance understanding of the complex relationships in the route from products to consumers and offers practical solutions in this field
  • Includes review articles covering basic aspects of food consumer science and research trends in the field, and a series of country reports and articles on relevant studies related to the topic, with emphasis on Southern Europe

Part of the book series: European Association for Animal Production (EAAP, volume 133)

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Table of contents (22 chapters)

  1. Front Matter

    Pages 1-9
  2. Overview papers

    1. Front Matter

      Pages 11-11
    2. Trends in food choice and nutrition

      • Klaus G. Grunert
      Pages 23-30
  3. Overview papers

    1. Front Matter

      Pages 55-55
    2. Quality of Food Products and Consumer Attitudes in France

      • Jean-François Hocquette, Alain Jacquet, Georges Giraud, Isabelle Legrand, Pierre Sans, Pascal Mainsant et al.
      Pages 67-82
    3. Consumer Attitudes to Food Quality Products of Animal Origin in Italy

      • Carla Lazzaroni, Miriam Iacurto, Federico Vincenti, Davide Biagini
      Pages 83-96
    4. Consumer behaviour towards organic food in Portugal

      • Maria Raquel Ventura-Lucas, Cristina Marreiros
      Pages 109-123
    5. Overview of consumer research in Western Balkan countries

      • Abele Kuipers, Magali Estève, Lidija Tomic, Ante Vuletic, Igor Spiroski, Zorica Djordjevic et al.
      Pages 125-134
    6. Market trends and consumer behaviour relating to organic products in the Western Balkan Countries

      • Burkhard Schaer, Ruzica Butigan, Nataša Renko, Ante Vuletić, Nina Berner, Marija Klopčič
      Pages 147-159
    7. Consumer perceptions of home made, organic, EU certified, and traditional local products in Slovenia

      • Marija Klopčič, Frans J. H. M. Verhees, Abele Kuipers, Mira Kos-Skubic
      Pages 179-193
    8. Consumer attitudes to quality animal food products in Croatia

      • Ante Ivanković, Nikolina Kelava
      Pages 195-203
    9. Consumer attitudes to the animal food quality products in Serbia

      • Vlade Zaric, Vladan Bodganovic, Zorica Vasiljevic, Danijela Petkovic, Jasna Mastilovic
      Pages 217-231
    10. First steps in developing an organic food supply chain in Macedonia

      • Blagica Sekovska, Gjoko Bunevski
      Pages 233-238

About this book

Quality foods, such as traditional, EU certified, organic and health claimed are part of a growing trend towards added value in the agri-food sector. In these foods, elements of production, processing, marketing, agro-tourism and speciality stores are combined. Paramount above all is the link to the consumer, which requires a personal approach. At this point, one enters the field of food consumer science. This can be seen as a hybrid of two distinct sciences. On one hand, there is the 'hardware' component, i.e. the science of food. On the other hand, the 'software' component, related to the science of consumers' preferences and behaviour. In animal science, nearly all attention is given to the 'hardware' aspect. However, to build a successful business in quality food products, the 'software' aspect is essential. This publication devotes special attention to the consumer and gives insight into an area of knowledge still very much in development. It is intended to enhance understanding of the complex relationships in the route from products to consumers and offers practical solutions in this field. This publication includes review articles covering basic aspects of food consumer science and research trends in the field, and a series of country reports and articles on relevant studies related to the topic, with emphasis on Southern Europe.

Bibliographic Information

Buy it now

Buying options

eBook USD 119.00
Price excludes VAT (USA)
  • Available as EPUB and PDF
  • Read on any device
  • Instant download
  • Own it forever

Tax calculation will be finalised at checkout

Other ways to access