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Table of contents (20 chapters)
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Front Matter
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Wesen und Planung des Exportmarketing
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Die Marktforschung als Informationsinstrument im Export
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Instrumente des Exportmarketing
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Die Kombination der Marketinginstrumente
Bibliographic Information
Book Title: Exportmarketing
Authors: Günther Ringle
DOI: https://doi.org/10.1007/978-3-322-83939-8
Publisher: Gabler Verlag Wiesbaden
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eBook Packages: Springer Book Archive
Copyright Information: Dr. Th. Gabler-Verlag, Wiesbaden 1977
Softcover ISBN: 978-3-409-30521-1Published: 01 January 1977
eBook ISBN: 978-3-322-83939-8Published: 08 March 2013
Edition Number: 1
Number of Pages: 262
Topics: Business and Management, general