Skip to main content
  • Book
  • © 2003

Inclusive Design

Design for the Whole Population

  • 2-colour 'designer' page format throughout
  • Offers a parallel view of the benefits of inclusive design first from the point of view of the corporate strategist and then from that of the designer
  • Shows how inclusive design makes sense in terms of ethics and profits
  • Presents practical advice on how to make it happen based on the experience of real companies including high-street names like tesco and fiat
  • Includes supplementary material: sn.pub/extras

Buy it now

Buying options

eBook USD 219.00
Price excludes VAT (USA)
  • Available as PDF
  • Read on any device
  • Instant download
  • Own it forever
Softcover Book USD 279.99
Price excludes VAT (USA)
  • Compact, lightweight edition
  • Dispatched in 3 to 5 business days
  • Free shipping worldwide - see info

Tax calculation will be finalised at checkout

Other ways to access

This is a preview of subscription content, log in via an institution to check for access.

Table of contents (37 chapters)

  1. Front Matter

    Pages i-xvi
  2. Introduction

    1. From margins to mainstream

      • Roger Coleman, Cherie Lebbon, John Clarkson, Simeon Keates
      Pages 1-25
  3. The business case

    1. Front Matter

      Pages 26-26
    2. Understanding consumers

      1. Designing for older users
        • Felicia Huppert
        Pages 30-49
      2. The struggle for independence
        • Marion Bieber
        Pages 50-57
      3. Lifestyle, design and disability
        • Katy Owen, Malcolm Johnston
        Pages 58-69
      4. Disability unplugged
        • Judith Payling, Angela Zein, Peter Zein
        Pages 70-87
      5. Design exclusion
        • Simeon Keates, John Clarkson
        Pages 88-102
      6. Power to the people
        • David Yelding
        Pages 104-117
    3. Business drivers

      1. Living longer
        • Roger Coleman
        Pages 120-141
      2. The legal argument for inclusive design
        • Catherine Casserley, Marcus Ormerod
        Pages 142-154
      3. Inclusive design or assistive technology
        • Alan Newell
        Pages 172-181
      4. Humanising technology
        • Alastair Macdonald
        Pages 182-203
    4. Best practice

      1. Connecting business, inclusion and design
        • Graham Pullin, Martin Bontoft
        Pages 206-214
      2. The Fiat Autonomy Programme
        • Alessandro Coda, Richard Gadeselli
        Pages 216-224
      3. Internet usability
        • Jeff Patmore, Lisa Mahoney
        Pages 226-248
      4. Everyday inclusive design
        • Nina Warburton
        Pages 250-269
      5. From process to pleasure
        • Raymond Turner
        Pages 270-285
    5. The global picture

      1. A European perspective
        • Roger Coleman, Karin Bendixen, Päivi Tahkokallio
        Pages 288-307

About this book

Inclusive Design: What's in It for Me? presents a comprehensive review of current practice in inclusive design. With emphasis on new ideas for improvement and arguments for wider implementation in future, a unique combination of leading opinions on inclusive design from both industry and academia are offered. The theme throughout encourages a positive view of inclusive design as a good and profitable process and to produce a change to more effective approaches to "design for all". Inclusive Design is composed of two parts with a common chapter structure so that the business and design arguments in favour of inclusive design can be easily compared and assimilated: The Business Case presents the industrial and management benefits of inclusive design. It concentrates on demographic, legal and ethical reasons for all businesses being better off taking inclusivity into account in the design of their products or services. Case histories demonstrating the commercial success of inclusive design are drawn from the experiences of companies such as Tesco, Fiat and The Royal Mail. The Designers' Case focuses on the factors a designer needs to take into account when dealing with inclusivity. "Who is going to use my design?" "What do they need from my design?" "How do I take any medical needs into account?" "Just how "inclusive" is my design?" are all questions answered in this section which presents the necessary tools for effective inclusive design. This part of the book aims to convince a designer that inclusive design is a realistic goal. Inclusive Design will appeal to designers, researchers and students and to managers making decisions about the research and design strategies of their companies.

Editors and Affiliations

  • Engineering Design Centre, Department of Engineering, University of Cambridge, Cambridge, UK

    John Clarkson, Simeon Keates

  • The Helen Hamlyn Research Centre, The Royal College of Art, London, UK

    Roger Coleman, Cherie Lebbon

Bibliographic Information

Buy it now

Buying options

eBook USD 219.00
Price excludes VAT (USA)
  • Available as PDF
  • Read on any device
  • Instant download
  • Own it forever
Softcover Book USD 279.99
Price excludes VAT (USA)
  • Compact, lightweight edition
  • Dispatched in 3 to 5 business days
  • Free shipping worldwide - see info

Tax calculation will be finalised at checkout

Other ways to access