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Social media is a set of Internet-based technologies designed to be used by three or more people. It is rarer than it sounds. Most interaction supported by technology is narrowcast (one to one), often with a telephone call or an e-mail message; niche-cast (one to small groups), for instance using e-mail distribution lists or small-circulation newsletters; or broadcast (one to many), as in large-scale online magazines or a radio show.
Learning through social media is what it sounds like – learning with and from others using social media. Learning socially has been around for a long time and naturally occurs at conferences, in groups, and among old friends in a café as easily as it does in classroom exercises or among colleagues online who have never met in person. We experience it when we go down the hall to ask a question and when we post that same question on Twitter anticipating that someone will respond.
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American Society for Training & Development. (2010). The rise of social media: Enhancing collaboration and productivity across generations, research report. Alexandria, VA: ASTD Press.
Bingham, T., & Conner, M. (2010). The new social learning: A guide to transforming organizations through social media. Alexandria, VA: ASTD.
Bozarth, J. (2010). Social media for trainers. San Francisco: Jossey-Bass.
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© 2012 Springer Science+Business Media, LLC
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Conner, M. (2012). Learning Through Social Media. In: Seel, N.M. (eds) Encyclopedia of the Sciences of Learning. Springer, Boston, MA. https://doi.org/10.1007/978-1-4419-1428-6_1004
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DOI: https://doi.org/10.1007/978-1-4419-1428-6_1004
Publisher Name: Springer, Boston, MA
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